Macy's Department Store to Start Selling Apple Watch

[MacRumors]

Macy's is set to become the first major department store in the U.S. to offer the Apple Watch, reports Fortune. Starting before the holiday shopping rush, Macy's will begin offering the Apple Watch at more than 180 stores across the United States.

"It will be in all of our top buildings for the holiday season," said Macy's president and future CEO Jeff Gennette. In addition to offering the Apple Watch in many of its retail locations, Macy's also plans to open a dedicated Apple Store inside of its flagship Herald Square location in New York, which will sell a variety of Apple products including iPhones, iPads, MacBooks, and Apple Watches.

Since its April 2015 debut, the Apple Watch has become available for purchase from many major third-party retailers around the world. In the United States, the Apple Watch can be purchased from stores like Best Buy, Target, Walmart, and B&H Photo, making it easy to walk into any local brick and mortar store to pick up one of Apple's wearable devices.

Last year, steep holiday discounts on the Apple Watch from retailers like Best Buy and Target helped spur its popularity. Apple has never divulged sales numbers for the Apple Watch, but market research suggests it is by far the most popular smart watch on the market.

Apple this week introduced its second-generation Apple Watch, the Apple Watch Series 2. The new devices feature a much faster S2 processor, better waterproofing, a GPS chip, and a brighter display. Apple also introduced Series 2 Apple Watches created in collaboration with Nike and Hermès, along with a new high-end ceramic material. The Series 1 Apple Watch, which features a lower price tag, was upgraded with the S2 processor but none of the other new features.

Macy's and other Apple Watch retailers will offer the new Series 1 and Series 2 models in stores as soon as they are available. Apple Watch Series 2 goes on sale on September 16, with pre-orders starting on September 9.

Article Link: Macy's Department Store to Start Selling Apple Watch

 

[ike1707]

My iBody is ready..

 

[QuarterSwede]

Macy's is a dinosaur that needs to die. They're desperate to get people in the stores.

 

[pcmacgamer]

Takes courage to sell your products at old big box stores.

 

[ianKent]

Macy's is a dinosaur that needs to die. They're desperate to get people in the stores.

I guess you never shopped at macys.com, and picked up your merchandise 3 hours later in one of their "dinosaur" stores?

 

[4jasontv]

I guess you never shopped at macys.com, and picked up your merchandise 3 hours later in one of their "dinosaur" stores?

I think that was their point.

 

[its93rc]

I don't get the hate for this. It's clear they're targeting an older demo by selling the Watch @ Macy's.

 

[JosephAW]

Where is a $99 Apple Watch Air?
I don't need all that health stuff. Just notifications, tactic and apps at half the thickness.

 

[4jasontv]

Where is a $99 Apple Watch Air?
I don't need all that health stuff. Just notifications, tactic and apps at half the thickness.

I'm waiting for the Apple Watch Pro. It's the only way to ensure they don't replace it within five years.

 

[Rogifan]

Where is a $99 Apple Watch Air?
I don't need all that health stuff. Just notifications, tactic and apps at half the thickness.

I think you mean Watch Shuffle.

 

[Asarien]

Still holding off until I can get it at JCPenny.

 

[Johnny907]

Macy's is a dinosaur that needs to die. They're desperate to get people in the stores.

Not sure if I want to live in a world without Macy's Thanksgiving Day Parade.

 

[ianKent]

I think that was their point.

Dinosaurs are not as efficient as Macys is.

Dinosaurs don't have Gucci and Louis Vuitton mini-shops inside their stores. Macy's at Herald Square does.

Dinosaurs don't spend $0.4B on one store to "refresh" it. Macy's at Herald Square did.

 

[4jasontv]

Dinosaurs are not as efficient as Macys is.

Dinosaurs don't have Gucci and Louis Vuitton mini-shops inside their stores. Macy's at Herald Square does.

Dinosaurs don't spend $0.4B on one store to "refresh" it. Macy's at Herald Square did.

Yes. Those are very fresh brands. They jive well with millennials.

 

[KENESS]

Yes. Those are very fresh brands. They jive well with millennials.

Millennials aren't the epicenter of the universe.

 

[s1m]

Millennials aren't the epicenter of the universe.

They also are not the wealthiest of people as well.

 

[KENESS]

They also are not the wealthiest of people as well.

Exactly.

Kinda noisy, though.

 

[x13gamer]

I am glad to see that I live within 15 minutes of a Macy's. If you are on the northern 2/3rd of Michigan Like I am The closest Apple Store is over 2 hours away or more.

 

[44267547]

Macy's doesn't shock me it will be carrying the Apple Watch. They carry a lot of high end Watches.

 

[4jasontv]

Millennials aren't the epicenter of the universe.

Millennials aren't the epicenter of the universe.

True, but they do draw the line between dinosaurs and reptiles.

 

[doboy]

Macy's is a dinosaur that needs to die. They're desperate to get people in the stores.

Why does it need to die? So Amazon can jack up their prices when all their competitions go extinct?

 

[MacWanker]

Macys often have massive sales, and for those of us stateside with foreign ID, you can get the discount card which wipes out the tax...

Of course, I expect that all apple products will be excluded from mega sales, but we can hope!

 

[QuarterSwede]

Why does it need to die? So Amazon can jack up their prices when all their competitions go extinct?

It's not Macy's per se but their department store model.

 

[Mactagonist]

So, buy discounted Macy's gift cards and buy Apple Watch with them?

 

[jonnysods]

Takes courage to sell your products at old big box stores.

Oh man this line is going to get used forever, and I couldn't be happier. I love this forum