Hi all, Something someone wrote in a comment a few days ago has got me thinking. They said lately, Apple is not so Apple anymore. So lets explore that a minute, because what does that mean essentially? If Apple isnt Apple, then what is it? Most Mac owners used to have PCs and had PCs for many years before they made the break to Apple Macs. Many of these Mac owners love their computer now, after a forming a true dislike of the PC. So if our reality is made up of the experience of either PCs and Apple Macs does it mean that Macs are becoming less Mac and more like the PC and if so, how could that be? PCs have always been the prime choice of the IT technician: they learned on them, grew up with them and by a few choice upgrades evolved with them too. You can mess around with the PC. Macs arent like that. Apple isnt like that. You build your mac from the App store and thats it, because it works. It isnt slow at starting up, waking up, opening apps or very much anything. No need to upgrade much. Boring, but it works and its boring because it needs to be. Its aimed at people who dont have the time to mess around. Its aimed at people who need it to start up and wake up quickly. Its aimed at the short tempered, the short staffed, the short timed and the short tongued. These people love the Mac, because when they put it on the desk and wake it up in front of a Client, it doesn't bombard them with maintenance questions like your software needs updating, do you want to do this now?, or Flash is out of date, or anything else. You can get down to working with the Mac and get on with your job and life. Steve Jobs was right there when the Mac was conceived and his huge influence made it what it was. Well who do we have at the top now who is influencing the Mac? Tim Cook, the man who shushed the very supportive cheering crowd the first time he led a WWDC and deflated their balloon. What is he like? What makes him tick? Is it the thrill of how a new product looks, or the way it works with you? Is he a patient man, or a frustrated inventor type. Does anyone know? Whatever he is, is not Tim Cook chipping away at the monolithic work of Steve Jobs which attained a formula for so much success? Is not the formula being changed and therefore the product changing with it? More to the point, is he forcing through a dumbing down of what it means to be a Mac? We now have to confirm our orders: e.g. you cant just shut down or restart the Mac anymore, you have to sign in and confirm you want to shut it down, or restart it. Telling the computer to update "later" isnt enough either. Like a petulant child, it now wants to know when later. If we are to use computers as tools with which to work, we dont want them questioning our orders. We dont have time for that. My iMac never used to question me, but now it does and I'm finding it very annoying just like my old PC. Is it not time Tim Cook moved on? He may have been an essential choice as a transitional man, but I think Apple needs to look around for someone impatient and bring the company back to the it just works days that made it Apple and made the Mac a Mac. Right?