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Mark Zuckerberg wants to make Meta's forthcoming AR glasses an "iPhone moment" that will cast him and the company in a new light, according to a former employee who worked on the project.
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The comment was made to The Verge for a report outlining Meta's roadmap for AR glasses, which includes at least four different versions to be launched over the next six years.

According to the report, Meta's first-generation AR glasses, dubbed Nazare, will be designed to work independently from a smartphone with the use of a wireless, phone-shaped device that offloads part of the computing required for the glasses to function.

A marquee feature of the device will be the ability for users to communicate with and interact with holograms of other people, similar to fictional scenes depicted in a video last October announcing Facebook's corporate rebrand to Meta.

The report says Meta intends to deliver the first-generation model of its AR glasses, aimed at early adopters and developers, by 2024. In the same year, the company also plans to release a pair of cheaper smart glasses, codenamed Hypernova, that will pair with a smartphone to show incoming messages and other notifications in a heads-up display.

Looking further ahead, Meta's AR roadmap includes a lighter, more advanced version of the Nazare glasses set to arrive in 2026, followed by a third version in 2028, according to details shared with The Verge by people familiar with the matter.

If the AR glasses turn out to be a success, Zuckerberg reportedly hopes they will cast Meta and himself in a new light and make the company he founded innovative once again, which is why "Zuck's ego is intertwined with [the glasses]," the former employee told The Verge.
apple-ar-headset-concept-1.jpeg
Apple mixed-reality headset concept render based on purported leaked information by Ian Zelbo


But Meta will have to go up against Apple, which has its own AR ambitions. Apple is working on at least two AR projects that include an augmented reality headset set to be released in late 2022 or 2023, followed by a sleeker pair of augmented reality glasses coming at a later date.

Rumors first suggested that Apple's AR/VR headset would come out in 2022, perhaps at WWDC in June, but there are development issues that Apple needs to overcome. Reliable sources like Apple analyst Ming-Chi Kuo and Bloomberg's Mark Gurman have indicated that the headset will likely see a 2023 launch date, with the glasses to follow in 2024 or 2025.

For everything we know about Apple's AR plans, be sure to check out our dedicated guide.

Article Link: Mark Zuckerberg Wants Meta's AR Glasses to Be Its 'iPhone Moment'
 
FB has the best VR headset with Oculus, hands down. They will certainly deliver AR before Apple will, because they exponentially more experience in the field, and we all know Apple has messed with AR for a long time without delivering. Keep in mind FB will deliver a $299 product, and Apple will deliver a $1499 product.
 
He wants...doesnt mean he will get that
Probably not, especially after the facebook momentum and trust from the people
 
FB has the best VR headset with Oculus, hands down. They will certainly deliver AR before Apple will, because they exponentially more experience in the field, and we all know Apple has messed with AR for a long time without delivering. Keep in mind FB will deliver a $299 product, and Apple will deliver a $1499 product.
best from? there are no many VR headset out there..to be the best from 2-3 is not such big of a deal...lets see if they keep this best when all other players will come to play
You want to say best for price ratio, yes
 
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I really think Mark Zuckerberg is out of touch with what people want right now.

After the last two year where, owing to a global pandemic, we haven't been able to see people in person or go to in-person events, what a lot of people want now more than anything (or at least when the pandemic is truly over) is to see our friends and hang out properly again. Not meet up with them in a virtual space ridden with NFT's, fake concerts, and low res avatars.
 
This won't happen. I would even venture to say this can't happen. I don't mean that in the pejorative sense, but if this quote is true then it does demonstrate that Zuckerberg doesn't actually understand what made that "iPhone moment" the inflexion point it surely was.

Mark Zuckerberg isn't Steve Jobs. Again, not meant as a slur, but it's inescapable that Jobs was a master storyteller and regardless of what you thought of the man and the products, nobody could pitch like him. Zuckerberg certainly can't. Facts.

Lots of people who aren't Apple Enthusiasts perhaps don't comprehend how much pent-up desire there was for Apple to make a phone. People knew there was a revolution there to be had, if some company could just come up with the right sauce. And there was faith that Apple could be that company. Meta doesn't have the pedigree or the mythology. People don't care about what Meta makes in the same way people care about Apple. Coming off the back of the Apple resurgence fuelled by the original iMac and the iPod, there was an awareness in the wider public that Apple was capable of producing something truly kick-ass.

Most people still don't even know what the "metaverse" even means and I challenge anyone to demonstrate that Meta has even 10% of that same wider public awareness.

When you watch that iPhone launch, the cheer that goes up when he announces that Apple is making a phone, the visceral euphoria that fills the auditorium, is something that can't be faked.

To be clear, the Apple of today faces some of these same challenges in the inevitable launch of their AR/VR product, but the ingredients simply aren't there for Meta to have an "iPhone moment".
 
FB has the best VR headset with Oculus, hands down. They will certainly deliver AR before Apple will, because they exponentially more experience in the field, and we all know Apple has messed with AR for a long time without delivering. Keep in mind FB will deliver a $299 product, and Apple will deliver a $1499 product.
1: This is a “they’re not just going to walk in” argument. Nokia and Blackberry made the best phones before iPhone.

2: The whole discussion assumes that a group of people even remotely close to the number of iPhone users give two s***s about AR. My money is on Zuckerberg getting his Google Glass moment.
 
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