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Lol @ this thread.

I have never ever taken any notice of the orientation of any of the switches. They seem fine to me.
 
You think this weird, summer boy?

I remember the real winters - where iPod Shuffles had no buttons save a switch. Where kings lay in their beds just as confused as the common man outside their castles. Where cattle lay dying and no-one there to help because they were too confused by the button that controlled their iPod Shuffle.

You know nothing of real unintuitiveness, boy.
 
Down is On and Up is Off in New Zealand, Australia, United Kingdom and probably most Ex Commonwealth Countries.. The US has it wrong.. :D

That's weird. If you flip a switch up it should power your lights up, if you switch it down it should power them down. Much more logical.
 
The iPad 2 side switch. Off, it's UP, On, it's down. Completely the reverse of the most common on off switch, the light switch.

Not a single peson who's ever used my iPad has pushed down first to turn it on.

Any guesses as to why Apple would do that?

You couldn't be more wrong about this...

Switch Down (to lock it DOWN)

and UP, to release the lock. Isn't that natural?
 
Think of it as a rotary switch: turn it clockwise to activate (lock/mute), counterclockwise to deactivate.
 
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