Photos Niagara
Photographs Niagara
First one I like better - it sounds modern. The 2nd one is "action" so what you do, vs what you provide.
Read up on the rules around naming a small business. Assuming the rules are similar in Ontario as BC then "Exposures" would not have been accepted by the registrar as being too general. However, Niagara Exposures, Aileen and Mike's Exposures would be OK because it is specific.
Due your due diligence and make sure that the name is not in use in Ontario, and do some simple internet searches to make sure that there aren't any unfortunate coincidences about the name. So, if there is an escort agency in NY called Niagara Exposures you might want to avoid the name. But if there is a paint company then I wouldn't worry, if they aren't in Ontario.
Think about how people, who can't quite remember what the name of the company is, might search for you.
There is an outfit called Doteasy.com that will host your website for free. I am a very happy customer, and have been for years. I had a photo heavy site with them for years, for free, and finally upgraded to a paid subscription because I felt guilty. With their free hosting you get tech support, email, a good amount of storage and traffic - and there is nothing on your website that tells your customers you are a cheapskate.
I also like that they are based in Canada.
You and Aileen might want to consider a partnership agreement, either formally or informally. You can register as a Partnership (assuming BC is the same as Ontario) very simply. In BC your other options are sole proprietorship and incorporation. Neither of which may be the best fit. Visit your local small business centre and they can sort you out. I am currently both incorporated, and in a partnership.
Get your agreement with Aileen in writing. It doesn't need to be legally drawn up and witnessed and all that, you can just sit down over a few glasses of Cave Springs and write down who does what, who owns what, how the revenues are divided, how the profits are divided, and more importantly how the losses are covered. It's not ideal that both people do everything equally. One person may be better at the paperwork and bookkeeping and their time spent there must be valued the same as the actual shooting time. etc etc
I've watched a very promising business (owned by a friend) fall apart because he didn't write any agreeements down.... it was always a handshake. Deal after deal would fall apart. Not because anybody was taking advantage... it was just bad memories. After a year they could never remember the details, or they had never bothered to iron out the details.
Get as much as you can in writing. Again, it may not have to be down "all legal like".... just get the details down in writing. People have terrible memories. Even for my good friends, if I am doing a job for them I will send them a letter or email summarizing what we agreed to. I don't need them to sign it or anything. But occasionally when they've thought I agreed to do more than I've actually provided I can point them at the email I sent prior to the job. The response has always been that they accept the email as being correct, and that they must have remembered wrong. And the friendship stays strong. Or, I see that I did indeed agree to something that I've forgotten to include in the package.
Do the same thing with your arrangement with Aileen. Even if she is a "romantic" partner, or maybe especially if, it will make things easier as unanticipated events crop up. And don't be afraid to amend any written agreements as you go along.
OK, too many words.... Good Luck.