Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
I'm assuming you're being ironic considering you're complaining about the business model of the most profitable company in the world?

I'm not complaining about what Apple's doing in this instance. I'm questioning your wisdom on the matter.

Those tech geeks you hold in such low regard? They're the ones most likely to make Apple money off the Mini. Why? You know those average mom 'n pop types? They'll buy a computer once every 6 years or so. Probably longer these days, since we've long since plateaued when it comes to generational processor gains. These people only buy a new computer when it breaks down, or goes too slow to do what they want to do.

This'll mean that the entry level Mac Mini will give Apple $100 per person for 5-7 years.

Tech geeks? They'll use that processing power, and they'll ditch their computers the moment something better comes out that better fits their needs. On top of that, they're far more likely to invest themselves in the entire ecosystem if they find benefit to it. The average lifespan of a computer for them is about 2 years, only extended if they can't upgrade individual components.

...which actually means that Apple didn't solder the ram into the Minis because they're ignoring the tech geek crowd in order to save 20 cents per unit produced. It's far more likely they're doing it to exploit them into upgrading their hardware more often, instead of taking a few piecemeal steps in between refreshes.

When you consider everything together, the tech geek crowd is probably generating almost as much money as the far larger casual user crowd. They're smaller, but they're far more willing to part with their money far more often.

Now from Apple's perspective, this makes sense. It's cynical as hell, but I can see the wisdom in it. Yours? You're only focusing on the low hanging fruit. This group is larger than that group, so we'll ignore the small to court the large. You completely ignore the fact that the smaller group is going to be throwing more money at you more often, and thus generate more profit for the company as a whole, simply because you're focusing singularly on demographic size.

See, business isn't about selling to the most people. It's about making money. You don't simply focus on #1, because you'll be losing money on #2, #3, #4, and #5. If you can exploit a niche, you exploit it until it can no longer be exploited.

Everything you've said in this thread? It doesn't give me much faith in your business acumen.
 
They will be mediocre. Nobody that I've spoken to thinks it's anything other than ugly.

Of course hardcore cultists will love it, but I'm pretty sure they'd love an Apple shaped turd (in gold or space gray, naturally; add 4GB ram for only $200).

Sadly, I think the masses are easily swayed. If it has an Apple logo, they will buy it. They bought 3 generations old phones just so they could have an iPhone. Ditto for the iPad.
 
It's funny cause the only mac minis i ever saw were used as home theater. I use it like that too. I mean, who needs quad core crammed in that tiny box? It's weak anyways, just like laptop CPUs. Yeap, it says i5 i7 on them too, but they're weak as hell. Damn, my pentium g haswell is better than my macbook's i5. Mac mini is apple tv on steroids, nothing more nothing less. i'm amazed they USED TO put a quad core in it. i'd never do so

That "weak as hell" quad mini is faster than any computer listed in your signature.
 
Apple's strategy is the correct one. #2 people do not matter. There is no business case for supporting these low-margin PC hackers. Apple should encourage those people to buy PCs, and cause those vendors to go bankrupt, since those people do not add value anyways.

Most people know that it's better to just sell off the computer and buy a replacement computer, since people that upgrade are going to replace all the parts anyways.

I never argued that Apple wasn't doing the right thing for its own bottom line. They are incredibly good at making money.

I just don't like what they are offering (or aren't offering). There are a number of people who are equally left out in the cold.

And that was my point. People arguing that this isn't a big deal are arguing from the following two points:

1) Web surfing and word processing don't take much cpu power.
2) Apple will make money hand over fist.

People bitching on this forum are arguing from the following point:

1) Apple no longer offers a mid-tier product that they used to offer in the top end, previous Mac Mini and now their needs are no longer met by any Mac product.

Both are true. So standing around and screaming at each other (That's not what I am accusing you of, just saying it in general to some of the more vocal people on this forum) is useless because they are both right. Apple will make money selling these to people who don't need more power AND there is a contingent of people (more than none but less than a number that Apple cares about) who no longer have a viable product they can purchase from Apple.
 
More importantly, it would be a shame for the whole computer to be toast because of a failed RAM stick.

I think in Australia at least you'd have a chance of getting the machine replaced under consumer law even after warranty is up if the ram failed because Apple decided to go soldered rather than replaceable, you'd expect the ram to last the life of the machine.

----------

People already toss perfectly working iPhones to upgrade to the latest.

You mean sell or give value to another family member
 
I have to laugh at some of these posts about "It's the era of disposable computers, devices & now the Appliance age."

With the virtual end of Moore's Law (yeah what happened to those 5Ghz processors?), and the increase in size of programs, their files, & their memory requirements, I totally disagree that there is any need for disposable computers with soldered RAM except on anything like a phone or phablet, or a tablet designed to be thin/small for practical reasons.

Who wants to spend a thousand on a disposable soldered RAM computer with limited upgrade options? I don't. I don't even want to spend $5-600 for such a thing. We've reached a point where the processor speed increase is marginal, graphics power can be an increase, but the need to add memory with each software release due to planned obsolescence forces you to upgrade an otherwise decent computer.

I have an original iPhone that can still play movies & music on the beach. It will never do what an iPhone 6 will, but that iPhone was not designed for that. It's a different animal.

However, a Mac Mini is supposed to be a Mac first. I agree with a previous post. The new Mac Mini reminds me of the Michael Spindler's Apple Performa vision that almost left Apple bankrupt and out of business. Upgrading RAM & HD space is going to be the single most important upgrade in the future.

Hell, every operating system upgrade for as long as I can remember with Apple has required almost twice as much RAM & more HD space. Boot times on significantly or I should say "allegedly significantly" faster, newer machines are sometimes twice as slow (See Yosemite.)

My newest iPhone does not boot up faster than my original iPhone. I'm not saying it should, but this notion that iPhones are now 3X faster or 4X faster is just BS. The processor might be, but reality is not.

My late model PowerMac G5 boots up faster than Mavericks and more than 2X faster than Yosemite on a Mac Pro. Both machines are tricked out too to max memory. But honestly, with Yosemite, I can see people easily needing more memory very soon than even the max on the Mac Mini.

Once again, this Halloween, it makes me think that Michael Spindler, who would be laughing in his grave right now if he weren't still alive. I know most people don't remember the Apple Performa days, so google it. This is Tim Cook's pencil pushing vision of the future of the Performa, er, Mini. Make it cheap, hide the specs, not upgradeable and the idiots will buy a new one every year. Only this time, it's not even cheap to consumers, only to Apple.

I wasn't going to post about this again, but it appears a lot of people don't feel this product is much of an upgrade or fills their needs. I guess we'll find out soon.
 
There are an AWFUL lot of replies on here to a subject no one actually knows the answer to. The Mac Mini, unlike the iMac that has soldered RAM, has no warning on the Apple site as does the iMac that you need to upgrade RAM when ordered or else you can't. So until someone receives one to verify, we are spreading possibly false rumors. It would appear that RAM is not necessarily soldered in.

Might be better to send concerns to Tim Cook.
 
This may (or may not) be my first post here, but I've been reading these forums for many years.

We are a HUGE Mac family with multiple iPhones, iPads, Mac Books, Apple Tv's (old & new), Mac Minis, G4 Cube, iPods... the list is endless.

Like many of you, I have been waiting for the new Mac Mini to upgrade our main home system. I watched the conference and was thrilled at the end to see ANYTHING about the newest Mac Mini. Then.... disappointment.

Today, I ordered the previous generation quad core from B&H.

I'm hoping Apple doesn't eliminate the Mac Mini completely.
 
There are an AWFUL lot of replies on here to a subject no one actually knows the answer to. The Mac Mini, unlike the iMac that has soldered RAM, has no warning on the Apple site as does the iMac that you need to upgrade RAM when ordered or else you can't. So until someone receives one to verify, we are spreading possibly false rumors.

It's already been verified. Some people just refuse to accept the verification.
 
My other point as stated by many people is that I see no significant savings in soldering the RAM for Apple allowing no upgrades except to deliberately screw the consumer.

I see the business up-side in the disposable computer concept, but I'm sure former CEO Michael Spindler would too.

Where is he now again? Back in Berlin or?

If I recall correctly, even Steve Jobs saw the need for upgradable RAM in most products and actually made Apple money off of making it difficult & expensive to do. Now, even that is not possible. Does Tim Cook have stock in Ebay or something?
 
Apple is becoming pathetic with soldering RAM. Like it's turning me off of all of their products. I want to buy a machine and upgrade it if I please, especially spending hundreds and thousands of dollars.
 
I wonder how much longer until the 27" iMac and Mac Pro come with soldered RAM. I'm shocked they aren't soldering the RAM down on the 27" already.
 
Ha! B&H is selling the previous low end Mini for more than the current low end. I suspect demand allows them to do that.

Refurbs on Apple's website don't seem to last more than a few moments. I got really lucky getting mine there. Much cheaper than the new low end and with a significantly more powerful CPU.
 
Ha! B&H is selling the previous low end Mini for more than the current low end. I suspect demand allows them to do that.

Refurbs on Apple's website don't seem to last more than a few moments. I got really lucky getting mine there. Much cheaper than the new low end and with a significantly more powerful CPU.

The 2.6 quad i7 sold out immediately when they began taking orders again this evening. The 2.3 won't last long, even if they have many of them in stock.
 
After hearing this I went out and bought an SSD drive to put in my 2012 quad core I7 Mac Mini. I figured I would get a new one with a preinstalled SSD but after this release I'll stick with what I have for a couple more years.
 
You all don't get it. Apple is almost an iPhone company now. Don't expect this would change soon.
 
Intel NUCs are a helluva lot smaller than the Mini, sport roughly the same hardware (the Mini does have a better integrated GPU), yet have replaceable HDDs and ram. The Mini, on the other hand, is exactly the same size as it was before, and was well known for being easy to upgrade.

I just bought 2 brand new NUCs for ~$500 each (no tax or shipping *cough*) i5 haswell, Intel HD 5000GPU, 8GB DDR3-1600 RAM (up to 16GB), 120GB HD SSD (standard 2.5" SATA), wireless AC, IR receiver, 4port USB (2 in front), HDMI + MDP, 802.11ac and BT4. Only thing lacking is TB2 and OSX. Windows is better for media PCs in a lot of ways anyway (BlueRay & live TV anyone?).

I assembled it in 3 minutes, OS took 30 minutes to install.

That's enough to drive a 4K display/TV. I can even make my own 2TB "Fusion drive" using Intel SRT up to 2TB (or whatever the biggest 2.5" platter is these days) for not too much more (Certainly not $1000). It's super easy to do, way easier than custom fusion drives from Apple.

Best part? Longer warranty and I can service/upgrade it with a phillips screwdriver and about 1 minute.

To be fair though, the mini has the power supply on the inside, as well as having Thunderbolt and a slightly better GPU.
 
Last edited:
well i just walked into my local apple store and bought a 2.3ghz qc today instead of getting the updated mac mini seems like a better purchase.
 
The one thing people freaking out need to understand is that people who are looking at the base mini, are people who probably don't need much more than an iPad for what they do.

The mini at $499 offers a true desktop experience for those who may have outgrown what they do on the iPad and want more power. It's not for *us* on here, per se. My father will be getting the new mini and it will replace his 2007 mini. Guess what, the new model will meet and beat his expectations. I like to roll with a rMBP 15". You may like a beefed-up iMac.

Do you expect Apple to compete the mini with the Mac Pro? $499 is a great price point. Now, if they can get an intro iMac at $999, that would be great as well.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.