How would those Studios get their 4K content to those TVs? What is their distribution platform that can reach the masses so it can be a profitable venture? That's where Apple could have delivered. Apple will sell a boatload of units of this "4" anyway. I'm buying it myself, as I think
TVs are among the very best products that Apple makes. The App store and just being something new and relatively cheap from Apple guarantees a large volume of sales. Millions of these in homes would have been the most enticing, highest-profit-potential distribution platform to motivate the efforts to roll out and sell 4K.
Instead, content owners wait for a mainstream platform. What will that be? Now it looks like it will be 4K Blu Ray discs coming as soon as this winter. Too bad. I'd much rather have seen Apple lead us all there instead of Apple's AV competitors getting to rule the 4K platform until Apple finally gets around to the
TV5 "now with 4K".
Since they've already embraced 4K in just about everything else... and since Apple people themselves will be shooting 4K on their own iPhones... a 4K
TV so they can play their own 4K videos on their own 4K TVs means a 4K
TV is coming. It was the same with 1080p. New iPhones could shoot 1080p, then new iPads inherited the same ability and then Apple rolled out an
TV3 "now with 1080p". It is inevitable. I personally expect it with the launch of iPads with iPhones new camera as soon as next Fall or about 3-6 months thereafter (much like the "3" sequence of events).
In many posts, you've made it abundantly clear that you don't want 4K and thus no one else should want it either
. Congratulations. Maybe we can enjoy another 3-4 years before the "5" might take the next step... much like Apple was about last to make this final link in the chain work at 1080p too. Once again, a 4K-capable
TV wouldn't force anything on you at all: you could still opt for 1080p or 720p or SD files from iTunes, you could still connect it to your 1080p or 720p HDTV and it would play those formats at their maximum, apps & games for this box could still target 1080p or 720p max resolution when they couldn't play well by targeting 4K and so on. There would be NO DOWNSIDE at all for the anti-4K crowd, nothing new they would have to buy, nothing working now that they would have to throw out. It would just be hardware capable of a little more- just like everything new that Apple rolls out.
What it would have done is help those that do desire an Apple "just works" link between shooting 4K on iPhones to playing that 4K on
their 4K TVs to get what they want
too. But of course that- and those people- are completely wrong because they want something out of this little box that you don't want. Maybe all consumers everywhere should just check in with you on all new tech?
