New Apple Watch Series 4 Faces Were Captured as Live Effects, Not Computer Rendered

[orbital~debris]

"...for every thing we do there’s probably 100 things we don’t do and that’s just part of the design process.”



And this, ladies and gentlemen and everyone else, is why post-Jobs Apple is what it is. Instead of a driving vision, everything is design by committee.

Can you imagine the endless meetings that went on for a year to pick out the final designs?

Given the degree of freedom and status the Design Team have at Apple, I’d say they probably have (for a company of its size) an unusually high – unprecedented, even – level of influence & contribution to a ‘driving vision’ for products.

I imagine that their work, iterating and refining a design, happens both within their team and in close partnership with teams such as engineeeing, marketing and silicon (not with clueless managers in committee-style situations you’re evoking) — that’s how they arrive at a product as well-conceived & thoughtfully developed as Apple Watch.

 

[ThatGuyInLa]

The final frame of this video (fullscreen) sent me in to panic.

 

[44267547]

Honestly, These new watch Face images will look amazing on the larger 44 MM watch display when it arrives. The ‘Water’ watch Face is just awesome.

 

[Billberryjuice]

That’s impressive. Wish they would pay as much attention to iOS as to the Watch.

In this exact context they did:

 

[scrapesleon]

Well they need to start working on the phone wallpapers cause they ain’t looking good

 

[VictorTango777]

"...for every thing we do there’s probably 100 things we don’t do and that’s just part of the design process.”



And this, ladies and gentlemen and everyone else, is why post-Jobs Apple is what it is. Instead of a driving vision, everything is design by committee.

Can you imagine the endless meetings that went on for a year to pick out the final designs?

Would you prefer unilateral decisions based on Jony Ive's personal preferences? Wait, isn't that already happening?

 

[Feyl]

In this exact context they did:

But that’s not exactly the same as making fun UI.