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fernandovalente

macrumors 6502
Original poster
Hey,

A friend of mine is working on a new logo for my software house. This is a concept, so I'd like to you what you guys think before finishing the work. We really need feedback.

http://www.chiarosoftware.com
 

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  • Egito 02 a missão.jpg
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@maflynn
Any suggestions of a good shape?


I also forgot to attach the second concept.
 

Attachments

  • Screen shot 2010-11-10 at 11.05.55 AM.png
    Screen shot 2010-11-10 at 11.05.55 AM.png
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The word Chairo is greek. Neither logo is really greek. The definition is (loosely):

to rejoice, be glad
to rejoice exceedingly
to be well, thrive
in salutations, hail!
at the beginning of letters: to give one greeting, salute

Your logos don't correlate. If you're trying to tie the logo into the name you failed. If you just want a logo and it doesn't have to tie into anything then ok. However, in some way it should tie into software and/or the word chairo.
 
The word Chairo is greek. Neither logo is really greek. The definition is (loosely):

to rejoice, be glad
to rejoice exceedingly
to be well, thrive
in salutations, hail!
at the beginning of letters: to give one greeting, salute

Your logos don't correlate. If you're trying to tie the logo into the name you failed. If you just want a logo and it doesn't have to tie into anything then ok. However, in some way it should tie into software and/or the word chairo.

Chiaro also means "clear" in Italian. We're still thinking about the shape.
 
The center white part of the first logo looks like the shape of a cooked chicken, with the little wing stubs sticking out.
 
Your symbols suffer from trapped white space, have no dimension, and are lacking a solid concept. Got anything else?
 
Chiaro also means "clear" in Italian. We're still thinking about the shape.

so you have an EGYPTIAN mummy's head mask or a bird with what looks like 2 pairs of scissors stuck in it's head.

Hire a(nother) designer, your friend isn't really helping you here.
 
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