She is a filmmaker, well that sucks for her because I am a filmmaker and in the industry 90 percent of the software we use is Final cut pro.
If this ad was supposed to be geared toward filmmakers than in was a waste of money. Film editors and know about computers and they would never prefer pc over a mac
I'm a film maker too - and have worked for some of the most well known production houses on both documentary films and entertainment focussed formats.
If I'm making films for myself/youTube - or something quick turnaround where quality and adhering to broadcast standards aren't all that important I use FCP...
I'm definitely a Mac person - but I have to dissagree that macs are the standard in the film/TV production world. This just isn't true. Their has been a big shift towards FCP in recent years, but it still makes up a small fraction of the pro film/TV/post market share.
Almost everywhere I have worked they have used Avid suites (PC based, usually specialist high end HP rigs with dedicated video subsystems), with the exception of the higher end post houses which have always (and still do) used Discreet systems (Unix/Linux based) with Smoke, Flame or even Inferno.
The reasons why pro's DONT use Macs when it comes to broadcast film and video are as follows:
a) Cost - no two ways about it, a mac setup costs more. A hell of a lot more than you'd even think when you factor in the fact that dedicated video capture cards, network storage solutions and
b) Training - even if FCP were (and some argue it is) better than Avid / Flame - there just aren't enough certified editors out there who have been trained up to pro standard. If I need an editor at short notice to finish a piece going to broadcast the following day, I want to be told the agency don't have an available editor to do the job.
c) Editors don't like FCP - I know this might draw a lot of shouts, but having worked with literally hundreds of editors in the past ten years, I can't remember one that has ever sung the praises of FCP over Avid or Flame. Maybe it's because it's not what they know - but either-way, it's still a problem.
d) Cost. Did I mention that already? Macs ARE over priced. I don't mind paying more to own a sexy looking laptop - it's a fashion accessory too. But for a post production department building up 5 or 6 edit suites, all those premiums for a sexy machine soon add up into the tens of thousands and believe me, I don't care what the machine I edit on looks like as long as it gets the job done. I'd rather spend the extra 10k on extra storage, or upgrading the processors, video boards etc to make my life easier in the edit!
Did the woman in the ad make the right choice? Well, I'd sooner have the Mac. One thing I can say about Mac is that it's just more reliable (once you have it replaced 4 times because of Apples total lack of quality control). The Mac I have now I've had for almost 4 years and it runs just as fast as the day I bought it. In the same time frame I've been through 4 PC's and each has ground to a halt after a year or so requiring me to go out and buy the latest to get similar performance.
But the fact she chose a PC is pretty irrelevant because home editing which FCP is great for is a different beast to pro editing for broadcast.