So my friend asked me why I bought the SG Sport model and not a nice SS model, and my reason was, that these watches are "disposable". I'm assuming the Apple model for the watch will follow the phone/ipad route. New updated model every year, and more than likely most of us will, just like we do with the phone, be getting a new one. Why pay a couple hundred more for an item that has the same internal specs, when I know in less than 365 days, I'm going to be getting a new one. The reason I don't get the cheapest iPhone is because of storage, but if they made an aluminum and SS iPhone and the only difference was the case material and price, I would buy the cheapest iPhone. Was this anyone else's reasoning?