No Logo

Discussion in 'Apple, Inc and Tech Industry' started by Epikuros, Feb 25, 2014.

  1. Epikuros macrumors member

    Oct 25, 2012

    I'm in the process of buying a Macbook Pro because it has become all but mandated that I have one. And I don't mind as I have slowly been migrating to OS X for the last year starting with the iMac.

    There is one thing that bothers me though and it's that huge white Apple logo on the back of Macbooks.

    This has been brought up before:

    Removing Apple logo from back of LCD

    This is the very last response to that thread:

    Sorry for resurrecting an old thread but I think he missed some important point.

    These machines come at a premium and are not, as far as I know, subsidised by advertisement.

    I am not particularly partial to any company, and I think that Apple makes good machines, and for my work (and for many others) it would be inconvenient to use any other system, so I'll buy the machine.

    Is it too much to expect that the paying end-user wouldn't have a huge glowing logotype on his or her machine? Promoting the most profitable multinational corporation in the world at that.

    Just because you have to be on this OS doesn't mean you endorse or could even know what Apple does as a business. Again other manufacturers are probably not much better and often probably worse when it comes to labour and environmental practices.

    But the macbooks in particular are some of the worst offenders when it comes to using customers as walking advertisements. It is not only the largest logo in common circulation but it also glows when the machine is on.

    As a private company Apple can do as it pleases, but shouldn't we as users (whether we chose Apple ourselves or had the decision made for us by work) put just a little pressure on Apple to curb this level of advertising with their customers?

    Looking over an office or a study hall, the Apple logo is always the obvious one where most other brands are discrete in a way that doesn't insinuate the users affirmation of the manufacturer.

    Also, it's ugly. Otherwise my issue could be at least partially resolved by slapping a sticker on there. Let's tell Apple to drop that huge thing for the sake of good design as well.
  2. NT1440 macrumors G4


    May 18, 2008
    Unfortunately we live in a branded world.

    It should be noted, however, that many Lenovos, HP's, Samsungs, etc use the same "lit-logo" advertising that Apple does.
  3. maflynn Moderator


    Staff Member

    May 3, 2009
    Of all the laptops, I'd say the apple logo is the classiest and most unobtrusive. We see none of those silly stickers or medallions.

    Given that the retina MBP's display is laminated to the back cover, I'd say the prospect of covering it up from the inside are pretty dim.
  4. chown33 macrumors 604

    Aug 9, 2009
    Sailing beyond the sunset
    I'm uncertain of the purpose of your post.

    It could be interpreted as:
    1. A rant (most sentences).
    2. A call to organized action (last sentence).
    3. A request for suggested solutions (implied, never stated).

    The first two don't seem all that practical to me. Whatever.

    The third was already answered in the linked thread. Specifically, use a cover, a skin, or a sticker. Examples:

    The most minimal designs I saw were here:
    I rather like the "burning fire" one.

    Oh, and they do custom designs:
  5. GoCubsGo macrumors Nehalem


    Feb 19, 2005
    This sums up what the OP clearly could not very nicely.

    OP, here are your solutions to covering the ghastly logo. God speed through this trying time.
  6. Mr Rabbit macrumors 6502a

    Mr Rabbit

    May 13, 2013
    I know right?

    My old BMW M3. Clearly I paid a premium for it above other better commuter cars, yet there was no reasonable option to remove the BMW roundel from the hood...


    Here's to companies offering a "no branding" option to their products...

  7. djtech42 macrumors 65816


    Jun 23, 2012
    West Chester, OH
    Hahaha, that's a perfect way of showing the ridiculousness of this. :D
  8. iamMacPerson macrumors 68030


    Jun 12, 2011
    The Apple logo is what makes a Mac a Mac! Its give it superpowers! [/sarcasm]

    Seriously though, without the logo it looks like just another generic silver laptop. I like the logo. Then again, I have always liked the Apple logo back to the rainbow era. It just, I don't know, I've always like it ever since I was little.

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