I had my eyes on few auctions/BIN listings to buy an Applecare for my MBP. One even sold for $79 a month ago which was ended when I found the listing. I just checked Ebay and no more $100 Applecare products! This Ebay seller says which I believe it may be true but I also wanted to ask here to get more info about it. Anybody heard about this new Apple policy? In early October apple has changed their policies regarding applecare, No longer can you register applecare with simply a code that everyone is selling on eBay. You must have either a proof of purchase from an authorized apple re-seller (who apple does not allow to sell on eBay) or the serial number on the outside of the sealed box as proof of purchase.