If Peleton was making big fat profits with huge profits out into the immediate future they wouldn't need anyone to buy them.
If shut down all the contract manufacturing and have a substantive amount of inventory trapped on ships floating in the ocean going nowhere.... that doesn't lead to big fat profits.
It appears that someone doesn't fully appreciate how subscription models work. If one sells tons of
anything that pretty much require an ongoing subscription to use in the way that subscribers want to use it, they could STOP making new anythings completely for up to a very long time and yet continue to be paid recurring subscription fees for upwards of many years. See prior models of iPhones no longer being made by Apple but still generating cellular "subscription" revenue from those providing cell service, app sale cuts to Apple and developers, etc.
Yes, having to pause new production of all hardware (which is a rumor that has since been disputed) to sell to new buyers seems concerning but even Apple sometimes dials down production or their newest generations of "best stuff ever" to fit demand fluctuations. Various car companies had to pause building new vehicles for a while because of the chip shortage but that doesn't mean they're dead- just adapting to supply vs demand imbalances.
When demand vs. supply is rebalanced, Peloton will start making new hardware again to align with their new demand level. Should demand spike back up, Peloton can step up production to rise with faster demand.
In the meantime, Peloton subscription revenue keeps rolling in for all of the existing hardware already in subscriber homes. If Peloton has so much supply that it takes many months to get back to a point of needing to make new hardware, that subscription revenue will keep rolling in for those months and upwards of years afterwards. Else, Pelotons without subscriptions are not so different than iPhones without cellular plans: you can do some stuff with them but it's a much reduced experience.
If Apple would buy Peloton (which I agree with many that it seems unlikely), they would likely be attracted to what seems the #1 driver of Apple interest in everything these days: big fat profits. Peloton has a multi-year history of making fat profit on their kind of hardware sales and on their "services" (subscription) recurring revenue stream. I would assume that would be pretty attractive to Apple and other potential buyers. Whether Apple wants to take their fitness business in that direction or not, who knows?
If they can make $20 handkerchiefs that can sell out for months, perhaps they would like another line of multi-thousand dollar hardware to sell with high margins and lucrative new "services" revenue from a large, installed base. IMO- it certainly doesn't seem to be as big of a stretch as motivating people to wear some kind of ski goggles all the time and/or pay up- I can't even imagine the Apple price- for some kind of car with an Apple logo on it. Apple is
ALREADY very much in the fitness business with some hardware and software already in place as part of that. I wouldn't see this as a massive stretch for a company looking for high-profit stuff to sell to get on to another Trillion dollar valuation tier... and then another after that, etc.
Lastly, Peloton doesn't "need anyone to buy them." This idea of Apple or others being buyers only pops up because of "harder times" for Pelton vs. historical rapid growth. Let any company have a disappointing quarter and lower-than-expected outlook and someone will spin their potential sale to big fish with cash/credit to gobble them up. That's a very old, very common story. Apple was on that side of the story in the mid-90s too.