Seeing how the USP for the iphone is the user experiance, or put another way, the neat way how all this stuff all works together, and that is the one thing you can't try out in the shop when buying a phone,
Therefore it is;
a. Looks,
b. Price,
c. feature set,
People are left with to make an informed choice when purchasing a phone
the iphone v1 is so so on a and c, but nowhere near on b.
iphone v2, has tweaked c up to where it needs to be, a has gone back a noggin, But the big news is b, The new tariffs.
That Apple thought they could win sales without competing on cost was a touch arrogant, and in the meantime competitors have had time to learn from the Masters when it comes to ease of use. In Europe I don't think they will recover the opportunity they missed at launch.
OK I will buy one now, but I am a loyal Customer ( i find the term Fanboy soo pejorative)
I use a RIM BB for work and the company has a fair amount of software invested in it, nevertheless for enterprise the iphone device makes a more compelling case, but if Apple think they can do it without
a. competing on price
b. Offering a pan European deal for talk, text and email (sub 3G)
They will have a hard time
In fact that is another reason to de-couple from the network, just provide the device and the software and let someone else work out the service, not usually part of Apples philosophy as they want to define the whole user experience, I think tailoring cross border networking deals depending on corporate requirements is well beyond them. Probably looking at the world through USA tinted goggles still.
Therefore it is;
a. Looks,
b. Price,
c. feature set,
People are left with to make an informed choice when purchasing a phone
the iphone v1 is so so on a and c, but nowhere near on b.
iphone v2, has tweaked c up to where it needs to be, a has gone back a noggin, But the big news is b, The new tariffs.
That Apple thought they could win sales without competing on cost was a touch arrogant, and in the meantime competitors have had time to learn from the Masters when it comes to ease of use. In Europe I don't think they will recover the opportunity they missed at launch.
OK I will buy one now, but I am a loyal Customer ( i find the term Fanboy soo pejorative)
I use a RIM BB for work and the company has a fair amount of software invested in it, nevertheless for enterprise the iphone device makes a more compelling case, but if Apple think they can do it without
a. competing on price
b. Offering a pan European deal for talk, text and email (sub 3G)
They will have a hard time
In fact that is another reason to de-couple from the network, just provide the device and the software and let someone else work out the service, not usually part of Apples philosophy as they want to define the whole user experience, I think tailoring cross border networking deals depending on corporate requirements is well beyond them. Probably looking at the world through USA tinted goggles still.