O2 Swapping Out UK Retail Store iPhone Displays Through Mid-September

Discussion in 'iOS Blog Discussion' started by MacRumors, Aug 15, 2011.

  1. MacRumors macrumors bot


    Apr 12, 2001


    Several MacRumors readers have informed us that wireless carrier O2 has sent out notices to its retail stores announcing that it will be beginning a three-week process to change out the iPhone displays in its UK stores ahead of the launch of the iPhone 5.

    While we don't believe that O2 has specific information on a release date for the iPhone 5, which has been rumored to not be appearing until October, it is interesting to note that their preparations should be complete by September 12th. From the notice to O2's retail stores:
    O2 offers several different styles of displays for the iPhone based on store type, and retailers have been notified of the types of new displays they will be receiving in order to plan appropriately.

    Article Link: O2 Swapping Out UK Retail Store iPhone Displays Through Mid-September
  2. lukefinch macrumors 6502


    May 6, 2009
    South Yorkshire, England
  3. Biolizard, Aug 15, 2011
    Last edited: Aug 15, 2011

    Biolizard macrumors 6502

    May 20, 2008
    London, United Kingdom
    I doubt they'd commit to this without some notice from Apple; looks like we have our timeframe.

    If it's a 3 week transition ending the 12th, could we be seeing an announcement late this month? They can't put up new decorations until the keynote's passed, so it would be odd if the keynote is right at the end of this designated period, towards the 12th, unless they intend to go without decoration for a week or two.


    I know what Apple's like, but, surely they're going to need to tell networks/carriers pretty soon if they haven't already? They need to sort out staffing, advertising, contract prices, support services and other stuff; it can't be done overnight. Maybe the networks/carriers have been informed in the past week? I suspect this notice from O2 would've been initiated from such an information drop from Apple. That's not to say they know anything about the device itself, only that it's coming on a particular day.
  4. bushido Suspended


    Mar 26, 2008
    Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_3 like Mac OS X; de-de) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8J2 Safari/6533.18.5)

    this is starting to get rly annoying ^^
  5. dampfnudel macrumors 68020

    Aug 14, 2010
    Brooklyn, NY
    Wirelessly posted (Mozilla/5.0 (iPod; U; CPU iPhone OS 4_3_5 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8L1 Safari/6533.18.5)

    So maybe there will be an announcement on Sept. 7th or 8th and the rumor of a October release is wrong.
  6. FrizzleFryBen macrumors 6502

    Dec 14, 2009
    Charlotte, NC
    Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_5 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8L1 Safari/6533.18.5)

    Woohoo! We get one day closer everyday!
  7. jamesr19 macrumors 6502

    Nov 7, 2009
    PLEASE don't release iPhone keynote before 31st Aug Apple, I need to revise for an exam and no revision/work will happen otherwise!!
  8. jwhite878 macrumors regular

    Aug 9, 2010
    Why is Mac Rumors so set on an October release date? There is just as much, if not more evidence for a September date.
  9. Sixtafoua macrumors 6502


    May 29, 2009
    Boston, MA
    nothing on p̶a̶g̶e̶ ̶2̶, iOS blog is legit.
  10. DerfBWH macrumors regular

    Aug 11, 2008
  11. ChrisRoseMusic macrumors newbie


    Aug 11, 2011
    United Kingdom
    In the Orange shop...

    Yesterday when I was whinging about my iP4's screen (getting it replaced today) and I asked them about the upcoming 5, 4 different employees flat denied any information regarding the pending release and said it would be highly unlikely to be announced without any pre training/information.

    I don't know whether this is just a blag or not, but I've had the contract 6 weeks so there's no reason to lie to me.

    I guess time will tell.:confused:
  12. Westyfield2 macrumors 6502a

    Jun 9, 2009
    Bath, UK.
  13. camperdown9 macrumors regular

    Jun 9, 2008
    London, England & Chatillon-Sur-Seine, France
    Telefonica owns the O2 brand. O2 is the brand that Telefonica use in the UK, Ireland & Germany. Its the same company (or same ownership)

    Just a guess but could it be that there will be an announcement before 12th September and the phone sometime after that? I just find it difficult to believe that Apple will tell the carries much before a public announcement. We all know how Apple like to keep things to themselves and telling lots of carries what they are going to do in advance does not seam like a great way of keeping things to themselves.


    P.s. I do wish they would hurry up with iPhone 5 or iPhone 4s.I have stared to find myself back looking at Blackberrys again.
  14. alexexexex macrumors member

    Feb 18, 2005

    "Oh you're on a new contract? then of course we'll let you know privileged confidential corporate information that isn't in the public domain despite everyone wanting to know."
  15. troop231 macrumors 603

    Jan 20, 2010
    Doesn't make much sense for them to put up iPhone 5 displays if it's going to be announced a day later. Maybe they mean the launch day will be September 13th, and possibly the iPhone 5 will be unveiled the first week of September.
  16. sephyleader2 macrumors newbie

    Aug 15, 2011
    Honestly that's what I thought too, why would they reduce all their stock and phase the iPhone 4 out and change all the displays and everything for a phone that wouldn't come out until october? Would't this mean that it's coming out the 13th but announced at a more early date?
  17. jfrancis04 macrumors 6502a

    Jun 11, 2010
    September 12th launch would be awesome...but what day does the iPhone usually launch in the UK? It's Friday in the the U.S. So that should put us at a U.S. Launch on September 9th or 16th.
  18. troop231 macrumors 603

    Jan 20, 2010
    Yes, I believe so. I believe this is how it will work: iOS 5 beta 6 will come out either on the 17th or 18th as predicted by 9to5mac, and then the Apple invites will go out for an event the first week of September, that's where they'll announce the iPhone 5 and the iOS 5 GM is available, with launch of both to occur September 13th.
  19. Jibbajabba macrumors 65816

    Aug 13, 2011
    I am sure, if they release it September 12, you can buy one on eBay for 20K or something ....
  20. jfrancis04 macrumors 6502a

    Jun 11, 2010
    Man I hope it's true. Doesn't iPhone usually launch on a Friday in the U.S. though?
  21. troop231 macrumors 603

    Jan 20, 2010
    They have been before, but Apple can do what they wish. :) Hopefully the sooner the better. Hopefully I'm right with my prediction.
  22. twitt3r macrumors 6502

    Apr 13, 2009
    Not until we get a release date from Apple we don't.
  23. Jibbajabba macrumors 65816

    Aug 13, 2011
    Oh, we do get a day closer. We just don't know how close :)
  24. twitt3r macrumors 6502

    Apr 13, 2009
    You cannot get a day closer to a date you do not know. I understand your logic, but you are completely wrong.

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