I spent most of my afternoon today trying, JUST trying, to update the firmware in the expensive OCZ Vertex 3 SSD that is installed in my iMac. In fact, I have been patient enough to delve into dozens of different and confusing instructions posted by OCZ, a company which never fails to boast its "expertise" and "leadership" in selling its SSD drives to stupid customers like me. I also had to read gazillions of other third-party pages which state that their solutions DO work under Lion, to no avail. Macs have been using Apple and third-party SSDs for like four years or more now; however, companies like OCZ are mentally, technically and commercially INCAPABLE of releasing a single stupid little piece of software that would allow us to update the firmware in our SSDs. No, we are supposed to use Windows or Linux for that, and EVEN that doesn't work. I've installed Ubuntu in a USB stick, I've installed Windows 8 under Parallels, and NONE of the so-called "toolboxes" work for various reasons: - Because they must be in a different disk than the boot disk; - Because the idiotically confusing instructions posted on http://www.ocztechnologyforum.com/f...-for-OCZ-SSD-s&p=714722&viewfull=1#post714722 fail to tell you that the USB Linux boot instructions DO NOT WORK no matter what you do; - Because when you try to copy the Linux SSD boot solution into a USB disk or CD/DVD, all you get a command-line "grub" prompt with no SSD updater ever loaded; - Because stupid customers with older firmwares are NOT supposed to use the latest toolbox - they need to download a different ISO file which, even when all instructions are followed, does NOT boot as Linux (regardless of media type, be it USB disk or CD/DVD); - What about the Windows toolbox? Well, Parallels won't help you because you need to boot Windows from a SEPARATE disk, and THEN run the toolbox just to discover that it doesn't find your own OCZ SSD. In conclusion, this rant should serve as a wake-up call to the lazy and/or incompetent staff at OCZ, who are unable to come up with a SIMPLE solution for the thousands of Mac customers out there, even after so many years of complaints and negative feedback. You don't have in-house Mac programmers? Hire an effing consultant to do that 7-day job! In an ideal world you would all be answering to a judge right now for misleading advertisement, empty promises and fraudulent behavior...absolutely pathetic.