I'm on the HD camcorder hunt right now. I've read several posts where people complained about AIC and AppleTV's HD quality. I have HD cable and a very nice 1080i TV, but with home movies I'm use to standard def DV (edited in iMovie and burned to DVD). I've shot with HDV and AVCHD, played them directly on the HDTV and certainly had the "wow" factor. So the question is, once I take the HD original footage, import it into iMovie, save it for AppleTV and play it back on the same HDTV, how much of that wow factor will be lost? Will someone say "looks nice, is that hi-def? Or will they stare at amazement and say "me got to have that!"