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Apr 12, 2001
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Panic, the famed developer behind apps like Coda and Transit, today announced that it is discontinuing its Status Board app for iPad. The app was released in early 2013 and was intended to help people easily view a variety of relevant data in a beautiful interface.

statusboard.jpg

The developer says that sales weren't enough to sustain further development, outlining three reasons for low sales. While Panic was hoping to find a sweet spot in between the pro and consumer markets, it found that the market for Status Board was almost entirely pros. Those pro users expected better integration with a wide variety of data sources but Panic wasn't able to provide that with the limited resources the app generated. And finally, Panic says they were on the "wrong side of the overall 'want a status board' budget" as companies bought $3,000 displays to show off its $10 app.

The app will continue to work for those who have it installed with two caveats. Dropbox support will stop in June 2017 and the app's weather service will end in late 2017. Panic is also urging customers who purchased Status Board in the past 30 days to contact them. While Apple does not provide a way for the company to do refunds directly, it will do what it can to help.

Finally, Panic notes that it's not feasible for them to open source Status Board because it shares frameworks and code shared by its other apps.

Article Link: Panic Discontinuing 'Status Board' Data Visualization App
 

Switchfoot

macrumors member
Oct 8, 2004
84
30
Dagnabbit... I love Panic, always have, and I understand where they're coming from here, but I bought all of the in-app purchases day 1 (of v2 being released) with the expectation they would add so many more integrations (or just simplify setting up the ones they demo'd on their own Panic Inc Statusboard).

I'm a non-pro, non-$3000 display owning user btw-- just wanted to have nice personalized live data sitting on my desk at work.
 
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jrlcopy

macrumors 6502
Jun 20, 2007
491
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And finally, Panic says they were on the "wrong side of the overall 'want a status board' budget" as companies bought $3,000 displays to show off its $10 app.

Umm... people buy $3k iMac's and Macbook Pros all the time to run their $99 app... lol they could have charged more if they wanted, or marketed it, relying 100% on word of mouth is difficult.
 
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bladerunner2000

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Jun 12, 2015
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Well yeah, the iPad has always been a gimmicky and unnecessary purchase for the vast majority of people. Sales have been dropping for all tablets for a while.
 
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dumastudetto

macrumors 68040
Aug 28, 2013
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Well yeah, the iPad has always been a gimmicky and unnecessary purchase for the vast majority of people. Sales have been dropping for all tablets for a while.

iPad is the future of computing. Sales have stabilised, and next year I fully expect to see some incredible new iPads break all tablet sales records. 2017 will be the year of iPad (RIP Mac).
 
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duervo

macrumors 68020
Feb 5, 2011
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If they didn't have the ability to support the types of things that $3000 display purchasers were looking to monitor, then they clearly should not have posted a picture in the screenshot section of this app on the App Store that shows somebody looking at its output on a large wall-mounted display.

Perhaps another way to put it would be that they clearly do not understand the potential market to which this type of app appeals. Too expensive and also not compelling enough for the average consumer to purchase, while sorely lacking the support that an enterprise-level product would demand.

They positioned themselves outside of either market quite well. Kudos in that regard. That was executed almost perfectly.

Reminds me of the old "7 P's" adage.
 
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ipedro

macrumors 603
Nov 30, 2004
5,490
6,704
Toronto, ON
Damnit, I really like this app. I have a wall mounted iPad for HomeKit that has the status board app always on display when not in use for HomeKit.

I might just have to build an HTML alternative. Too bad, this was really well done.
 
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Beavix

macrumors 6502a
Dec 1, 2010
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we had hoped to find a sweet spot between consumer and pro users, but the market for Status Board turned out to be almost entirely pro, which limits potential sales on iOS — as we’ve learned the hard way over the past couple of years, there’s not a lot of overlap right now between “pro” and “iOS”

Sadly that's the truth and Apple doesn't seem to care about it. I just bought a Surface Pro to replace my iPad Pro :(
 
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chr1s60

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Jul 24, 2007
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iPad is the future of computing. Sales have stabilised, and next year I fully expect to see some incredible new iPads break all tablet sales records. 2017 will be the year of iPad (RIP Mac).

I expect the 2017 iPad to be like the 2016, only thinner and with slightly better performance. And nothing that can replace a computer for anyone wanting it for more than just basic use.
 
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OneTokenRing...

macrumors member
Jun 24, 2015
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Count me into the camp of not knowing of its existence. Just downloaded it. Looks very nice and I feel I could find utility in using. Anyone know of similar products not discontinued?
 
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simonmet

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Sep 9, 2012
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I'd hate to see Panic go under. I enjoy their apps, Transmit is great and for a web developer Coda looks fantastic too.

Hope this isn't a foreboding sign. They're one of the best Mac developers.

PS: Article says "Transit" not "Transmit" and links to an unrelated app.
 
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mw360

macrumors 68000
Aug 15, 2010
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If they didn't have the ability to support the types of things that $3000 display purchasers were looking to monitor, then they clearly should not have posted a picture in the screenshot section of this app on the App Store that shows somebody looking at its output on a large wall-mounted display.

Perhaps another way to put it would be that they clearly do not understand the potential market to which this type of app appeals. Too expensive and also not compelling enough for the average consumer to purchase, while sorely lacking the support that an enterprise-level product would demand.

They positioned themselves outside of either market quite well. Kudos in that regard. That was executed almost perfectly.

Reminds me of the old "7 P's" adage.

I'm not sure one of the best developers in the Apple ecosystem needs a lecture from you, especially when your talking points are all taken from their own blog post anyway. Nevertheless, here we are and you aren't the only one heaping blame and lols on them.

I suspect the truth here is that there is no 'sweet spot' in the App Store for semi professional software. It clearly needed to be more expensive because of its niche appeal, but the store reviewers have their own thoughts on the $10 price...

"severely limited given the £6.99 price"
"early adopter tax in full force"
"frankly is a joke and feels like a rip-off"
"seems like a gouge to be honest"

And these are just from the first page. Any higher and the Legion of Cheapskates would have gone into meltdown.

The problem is Apple and it's inability or refusal to cultivate a proper professional marketplace for iOS. On macOS you can buy from the MAS or the open market, and the difference between the two is vast. On iOS we only have the official store and we can only image what an open market would provide for users with deeper pockets and specialist needs.
 
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M2M

macrumors 6502
Jan 12, 2009
348
488
I love panic and most of their apps. In this particular case it seems however they didn't really know their target market. I expect they could have priced it more expensive in case there is a relevant pro market. Then on the other hand there is MS's power BI app (free) which somehow has an overlapping functionality. And additionally free frameworks like https://d3js.org/ which would work on iOS as well as they are HTML 5. I expect a lot of pros and companies go in that direction too
 
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KALLT

macrumors 603
Sep 23, 2008
5,199
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It is nice for a change to read why the developer discontinues the application and shares some of their own thoughts and research about it. It seems as though they bet on the wrong horse when they developed the application and misidentified the target market. Hopefully they, and others, learn from this.
 
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SBlue1

macrumors 68000
Oct 17, 2008
1,727
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Consumers are so used to "free" apps now and businesses don't mind spending $50 on a really good app. Its really hard to find a sweet spot. Its sad.
 
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Commenter3

macrumors newbie
Nov 29, 2016
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I'm sure some smart Marketing person was consulted but did they consider raising the price?
 
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MagnusVonMagnum

macrumors 603
Jun 18, 2007
5,180
1,420
I'm not sure one of the best developers in the Apple ecosystem needs a lecture from you, especially when your talking points are all taken from their own blog post anyway. Nevertheless, here we are and you aren't the only one heaping blame and lols on them.

I never thought I'd quote Forrest Gump, but "Stupid is as stupid does, sir." Any developer that cannot price its own markets accordingly and then complains it didn't generate millions of sales when it didn't spend any time on the software (gauging by its "severe limitations") deserves what it gets. A true "PRO" App would be priced higher, but have more features as well. But then they've ignored a MUCH LARGER market. In other words, why didn't they port this to OS X (macOS)? Most Macs support at least two monitors and this would be a great App for a second screen and they could sell it independent of the App Store. It's easy to port to Mac from iOS. But no, apparently it's too much effort to "support" the App on iOS to even continue existing sales. In other words, it's already done so why stop selling it? Customers are irate because updates are too infrequent, but they won't be irate about discontinuing it period??? Sorry, but that makes no sense. I suspect the software will suddenly appear on the Microsoft Surface platform in the near future or something to that effect (perhaps they sold it to a 3rd party for a large lump sum and simply don't want to tell customers right now as they would be enraged?).

I suspect the truth here is that there is no 'sweet spot' in the App Store for semi professional software. It clearly needed to be more expensive because of its niche appeal, but the store reviewers have their own thoughts on the $10 price...

"severely limited given the £6.99 price"
"early adopter tax in full force"
"frankly is a joke and feels like a rip-off"
"seems like a gouge to be honest"

And these are just from the first page. Any higher and the Legion of Cheapskates would have gone into meltdown.

I have found it strange that Apple users are so damn cheap when it comes to buying software when they happily give Apple SO MUCH MONEY for overpriced hardware. I guess they spent all their money on the hardware and have none left for software. But this is pretty much true of all smart phones. It also seems like there's this stigma against intellectual property in general. It's not tangible in the same way a phone sitting in your hand is so it's not worth anything (i.e. people will spend as it says here $3000 for a piece of hardware and then don't want to spend a dime on software for it).

The problem is Apple and it's inability or refusal to cultivate a proper professional marketplace for iOS. On macOS you can buy from the MAS or the open market, and the difference between the two is vast. On iOS we only have the official store and we can only image what an open market would provide for users with deeper pockets and specialist needs.

The problem is Apple has not only "not cultivated" a PRO market, they've actively DESTROYED their existing Pro markets on the Mac!!! They had a large Pro market for Final Cut Pro, Logic and other uses and stopped supporting the Mac Pro and then ultimately replaced it with a trash can with no internal expansion and yet despite their claims of their "flagship" being the future, they haven't updated THAT "Pro" model in over 3 years now!!! (and haven't lowered the price either, making it a fracking JOKE). They took Final Cut Pro and rewrote it and released it before it was ready and destroyed that market as well (or transformed it into a sub-pro market, which is what they seem to think is their real market; wannabes galore). They ditched Aperture altogether and tell people that piece of GARBAGE software called 'Photos" is good enough. They pushed all the Mac software into DOWNGRADES for the sake of the iOS iPad market parity and the problem is that no one really gives a flying crap about iPads anymore (gimmick that just didn't pan out; it's not comfortable/ergonomic to use an iPad all day long for starters and hence the reason tablets will NEVER "replace" desktops.

This is where Microsoft "gets it" and makes tablets that can turn into desktops for longer and more ergonomic use. Apple refuses to admit a hybrid is a good idea and they will pay for it in the long run as history repeats itself and Apple becomes less and less relevant over time. They're already dropping down down down to less than 20% of the market. What happens when they hit less than 10%? 5%? Apple should look their own company history from the 1990s and think long and hard about the long term future of the word "propriety"). How can Apple seriously expect the iPad Pro to sell to a true "Pro" market when they refuse to support such markets and actively destroy existing ones? Their sheer GREED, arrogance and controlling nature in regards to the "App Store" (where they can just can your product at any time for any reason) was the first nail in their coffin. You can't just tell people what they can and cannot do on your platform while other platforms are more open and expect everything to just keep falling your way in the long run. If it weren't for Steam, I wouldn't even be buying any games for the Mac anymore (Mac App Store is a joke).
 
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jimbobb24

macrumors 68000
Jun 6, 2005
1,622
2,258
Interesting. My work needs some thing like this and as they discovered, we would probably pay $1000-$5000 for the software since we want to mount 10 TVs to display the data in multiple locations.
[doublepost=1480440392][/doublepost]
Well yeah, the iPad has always been a gimmicky and unnecessary purchase for the vast majority of people. Sales have been dropping for all tablets for a while.
That's saturation and phones getting bigger. Tablets are amazing and if any of ours broke they would be replaced same day. For children they really hit a sweet spot between computer and phone.
 
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minton

macrumors member
Jul 30, 2004
76
4
California
iOS is the wrong platform for a status app. Cyfe / DashThis / Leftronic / Geckoboard all primarily live on the web b/c that's where all the other services that power users want integrations for exist. An iOS app for these products fits into a larger ecosystem and a larger vision. You make the app free, and save the sticker shock for when users jump over to your website (all these companies outside of Cyfe charge hefty prices per month).
 
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kaosagent

macrumors newbie
Nov 8, 2016
3
1
I think there are more things that caused this product to fail
1. it doesn't run on older iPads. I have several of these on my desk, but I don't have a new $800 iPad to dedicate to running a display.
2. Why not make it a Mac app? Again, I have dozens of ****** old machines that could easily run a display

The app was cheap enough for me to buy just because it is interesting. But I didn't buy it because of the barriers to entry....
 
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