Paul Thurrott praises Apple service

Discussion in 'Current Events' started by igucl, Jan 18, 2007.

  1. igucl macrumors 6502a

    Oct 11, 2003
    I don't know if anyone posted about this yet; my search didn't come up with anything.

    On his blog Paul Thurrott gives a genuine cheer for Apple's customer service based on his own experience with his MacBook. He was impressed.

    This link will take you to the page. Then just scroll down to the bold heading "In Praise of Apple Support."

    Below, I copied the relevant section from the site:

    "I was in the South Shore Plaza in Braintree, Massachusetts during the holidays for a rare trip to the suburban shopping experience and dropped into the Apple Store there to ask about the issue. I was told that it should be easy to fix--either a loose connector or a bad drive--and to make an appointment whenever I wanted to get it done. The guy I spoke to at the Genius Bar was friendly, helpful, and seemed to know what he was talking about.

    I waited on the fix because the holidays are busy and I had a photo book and 2007 family calendar I wanted to create in iPhoto, and was worried that the machine might be away for a while. Yesterday morning, however, I finally made an appointment at the store via the online Concierge form for 3:00 pm that day. I showed up a few minutes early and was amused to see my name on the LCD screens behind the Genius Bar. Nice touch, that.

    Apple retail stores, of course, are amazing. Thanks to the success of the iPod, they're usually teeming with people, and they present a nice array of products to browse in a Spartan, well-lit environment. It's nerdvana for guys like me. It just is.

    Anyway, a guy named Paul at Apple Store South Shore was on the case. As with the previous gentlemen who had spoken with me before Christmas, Paul was friendly, helpful, and knowledgeable. Actually, he was personable as well, and really went out of his way to explain every wait (none of which were problematic), and he had the same ideas about the machine's problem. After a quick check at the Genius Bar, he asked me if I had a few minutes. If it was just a loose connection, he'd fix it right then.

    Gee, I wonder who I'd kill ten minutes in an Apple Store? Oh, wait. No problem, I told him. Maybe I'll spend a couple of hundred bucks while you're gone.

    He came back in a few minutes, apologized that it wasn't a loose connection, and told me he'd have to replace the drive. This could take 3-5 days, he said, because they didn't have the part on hand, but it could be a lot less. We filled out some paperwork and off I went.

    I'm going away for the weekend, so I wasn't too concerned about the wait. Furthermore, I got a vibe from this guy that it wasn't going to take that long anyway. Sure enough, at 9:00 am this morning, Paul called. The MacBook was done he said. Unbelievable.

    So I'll be running over there to pick it up this afternoon, but I just have to say... and I would have written this today regardless of how long the repair took... my God. This is exactly what the phrase "customer service" is supposed to connote. My experiences at the Apple Store South Shore, and with Paul specifically, were hugely and totally positive. Absolutely stellar.


    -From Paul Thurrott's Nexus Blog.
  2. gauchogolfer macrumors 603


    Jan 28, 2005
    American Riviera
    Somebody's getting an extra bonus this month, I bet.
    Good PR for Apple = Good $$ for GeniusBarGuy.
  3. igucl thread starter macrumors 6502a

    Oct 11, 2003
    I wonder...

    Should he get something extra because his work happened to get public recognition? Doesn't seem fair to the fellow geniuses, does it?
  4. Abstract macrumors Penryn


    Dec 27, 2002
    Location Location Location
    Yes it is.

    Some of those "Geniuses" aren't all that smart. Or good.
  5. aquajet macrumors 68020

    Feb 12, 2005
    Yes, you would think that would be in their job description...
  6. bousozoku Moderator emeritus

    Jun 25, 2002
    Gone but not forgotten.
    True, but then, we also have "experts" on every news programme and in every news article in every news paper too, don't we?
  7. Counterfit macrumors G3


    Aug 20, 2003
    sitting on your shoulder
    I've received similarly good service at Genius Bars in the Boston area. Although, each time I was basically dropping it off. Lost sound (except the boot chime) after a thunderstorm, in which a few other things died, the cable line may have gotten hit, as our cable modem went out, along with part of our router, and the PCI ethernet card in my beige g3, and following that repair, a near-complete lack of any wireless range, Wi-Fi or Bluetooth (about 5 feet each).

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