So finally I decided to get the new iPad 2017 for myself to be able to use all the new iPad specific features coming along in iOS 11. Tried to buy it last night from the Apple Store app on my iPhone via Apple Pay and the transaction got declined twice. I contacted Apple via chat support this morning and they suggested that on the first look at my account and iCloud details there seems to be no problem and advised me to speak to the bank. I contacted the bank and after looking into the transaction failure logs they came back saying that they can see the transaction being declined and the reason is mentioned as something like - "Apple Policy". So looks like something is on the Apple end rather than the bank and the customer service rep also confirmed that there is no spending limit enforced on my card either. So I went back to apple and after being on long hold for a couple of times finally a manager came along and said that they will forward my case to the technical team to have a look. So I am waiting now for her to get back to me possibly on Monday. NB - I use Apple Pay on my phone literally everyday for contactless transactions and I have also used it within apps like JustEat and ASOS without any issues. I'm wondering ifanybody else had such issues and what did they do to resolve it.