-übergeek
More on the point to your question (and dovetailing to the one above), listen to their arguments (do it with a knowing smile), let them vent and beat their head against the wall for a while.
If you engage with them, don't let them get technical, it's escapism. (see the Keith Powell argument above) Stick to what matters, user experience, what the tool is used for. Be wiling to admit there are things Macs shouldn't be used for, and vice-versa. They cannot argue with the "I prefer Macs because I prefer Macs" argument as it is preference and ironclad.
Let them do most of the talking - remeber, knowing smile.
Definitely avoid being interpreted as a fanatic (not easy).
Admit that there are uses for either platform, argue the Total Cost of Ownership (TOC), and the fact that though Macs are more expensive up front, they last longer and need far less maintenance.
There are large IT departments set up to support Windows machines, why not Macs? Answer: Macs don't need 'em. Additionally, IT departments are motivated to to switch an entity (school system?) to PC, due to the fact that they'll have plenty of work to do, money to make, and have job security. And they will use lower Initial Cost as a selling point - never TOC.
Don't let them confuse Market Share with Installed Base. Market share is simply a market analysis of machines selling now. Install Base are those machines in use today. Apple's market share hovers about 3%. But install base is around 11.6% worldwide. (classic confusing these is the pundits talking about the iTunes store available to only 3% of the market. Actually, iTunes is available to the Installed Base - bigger than 3%)
There's no slowing of your system over time due to Regisry issues (yes, it's a little technical, but important to the user).
Ask them how often they reinstall Windows (Microsoft recommends doing so every 6 months). You never have to. Why? (registry issues among other things)
And finally, after giving them the (mosly) quiet "I'm listening" treatment, when you find your opening, lean forward (for effect) and say calmly, "Have you owned a Mac recently?" (recently meaning OS X- era)
You'll probably get responses in the negative.
Reply to that with "Well, I use PC's all the time, and know both. And I prefer this machine."
Note that this is simply a statement of fact: we live in a Windows world - as much as we loathe to admit it. This adds credence to your position, you know both, they know only one - their vehemence is an illustration of those blinders.
More on the point to your question (and dovetailing to the one above), listen to their arguments (do it with a knowing smile), let them vent and beat their head against the wall for a while.
If you engage with them, don't let them get technical, it's escapism. (see the Keith Powell argument above) Stick to what matters, user experience, what the tool is used for. Be wiling to admit there are things Macs shouldn't be used for, and vice-versa. They cannot argue with the "I prefer Macs because I prefer Macs" argument as it is preference and ironclad.
Let them do most of the talking - remeber, knowing smile.
Definitely avoid being interpreted as a fanatic (not easy).
Admit that there are uses for either platform, argue the Total Cost of Ownership (TOC), and the fact that though Macs are more expensive up front, they last longer and need far less maintenance.
There are large IT departments set up to support Windows machines, why not Macs? Answer: Macs don't need 'em. Additionally, IT departments are motivated to to switch an entity (school system?) to PC, due to the fact that they'll have plenty of work to do, money to make, and have job security. And they will use lower Initial Cost as a selling point - never TOC.
Don't let them confuse Market Share with Installed Base. Market share is simply a market analysis of machines selling now. Install Base are those machines in use today. Apple's market share hovers about 3%. But install base is around 11.6% worldwide. (classic confusing these is the pundits talking about the iTunes store available to only 3% of the market. Actually, iTunes is available to the Installed Base - bigger than 3%)
There's no slowing of your system over time due to Regisry issues (yes, it's a little technical, but important to the user).
Ask them how often they reinstall Windows (Microsoft recommends doing so every 6 months). You never have to. Why? (registry issues among other things)
And finally, after giving them the (mosly) quiet "I'm listening" treatment, when you find your opening, lean forward (for effect) and say calmly, "Have you owned a Mac recently?" (recently meaning OS X- era)
You'll probably get responses in the negative.
Reply to that with "Well, I use PC's all the time, and know both. And I prefer this machine."
Note that this is simply a statement of fact: we live in a Windows world - as much as we loathe to admit it. This adds credence to your position, you know both, they know only one - their vehemence is an illustration of those blinders.