This isn't a thread to flame people who like the iPad, Apple or to flame those that don't. But consider this... (and I state for the record - this is my opinion) The iPad device itself will definitely have a place in the market and obviously fulfills needs that the marketplace desires or will adopt and use. The "problem" for a lack of better word is that there's a perception vs. reality issue going on in my opinion - and that stems from the introduction of the device (the keynote) and the marketing/PR spin. The words "revolutionary" and "magical" to many imply they are witnessing something they have never seen before - a complete break from the norm. The first 3D movie - the first trip to the moon. Other products have been evolutionary and wonderful in the marketplace. Color TV. High Def. These are all amazing and wonderful products. They are built on something familiar and take it to the next level. Evolution. Is the iPad just a bigger iPod Touch? Yes and No. And we can argue that until the cows come home. But at the end of the day, it's taken something familiar and has improved upon it. Even Jobs nodded to that when he referenced the App Store and content for the iPad. Here's where I'll get "controversial." And having been in the PR/Marketing industry for 20 years, I think I have some credibility here. Jobs' keynote speech is/was devised (and rightfully so) to trumpet Apple's achievement with the iPad and set it up as something that has never been seen or done before. As with politicians and other salespeople - it's media hype. Jobs gave great soundbites like "the netbook doesn't solve anything" - how many times have we now seen that? "Who reads for 10 hours anyway?" It was a very CAREFULLY written and rehearsed speech/event. Deliberate in message (for better or worse). And you shouldn't expect anything less that everything short of a 3 ring circus to exclaim how amazing any of their products are. Just as its reasonable for people to immediately fall in love with the iPad and everything it can do. It's just as reasonable for people - expectations or not - to not. Is it a shortness of vision? No. Is it a disdain for Apple? No. That would be like saying that anyone that loves the iPad has drunken Apple kool-aid or are just fanboys (and girls). I think some here like everything the iPad can do or promises to do or "might" do given software upgrades in the future and honestly believe Apple has created something special. I'm not suggesting they are "victims" of marketing hype. I guess what I am suggesting is that those who aren't "on board" look at the device as marketing hype so far. "The proof is in the pudding" and no one knows what the iPad will do in the marketplace despite professional and amateur pundits. Time is really the only thing we (and apple) have to determine the success or failure of the iPad.