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Which of the 2022 iPhone model will sell the most?

  • iPhone 14

    Votes: 16 8.7%
  • iPhone 14 Plus

    Votes: 36 19.6%
  • iPhone 14 Pro

    Votes: 55 29.9%
  • iPhone 14 Pro Max

    Votes: 77 41.8%

  • Total voters
    184

EugW

macrumors P6
Original poster
Jun 18, 2017
15,149
13,113
Despite all the negativity surrounding the non-Pro iPhones 14 this year, I predict the best selling model will be a non-Pro model, the iPhone 14 Plus. And even I'm wrong about that, I'd be shocked if it wasn't in the top 2, at worst a close 2nd.

iPhone 14 Plus' screen size boost is the biggest non-Pro iPhone upgrade in many years, and will address a lot of pent up demand for a "budget" larger iPhone. The only issue is it won't be available right away, being delayed until October. So, for the first month or so of sales, it will sell the least of course. But after that, it's going to sell like gangbusters.
 
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The best-selling will always be the most boring (base model),

iPhone 14.​


I understand where you are coming from. Here are the best selling models for the last iteration from April numbers:

Counterpoint-Research-Top-10-Smartphone-Share-for-April-2022.jpg


However, while the iPhone 13 was by far the best seller in early 2022, it didn't have a larger budget iPhone to compete against. Much bigger screen for just $100 more? People are going to jump at that 14 Plus.

BTW, it's interesting to see that the 13 mini didn't even make the top 10 list.
 
So it appears the CPU cores of A16 have the same performance per clock as A15, just that A16 is sped up a bit to 3.46 GHz (from 3.23 GHz). In fact, they may be the exact same CPU cores.

I think once more of the benchmarks come out, people will be less impressed with A16, providing even less incentive to pay the Pro tax. It really mainly just comes down to the camera and always-on display.
 
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The fact iPhone 14 is losing this poll shows how little people pay attention to actual sales.

The normal iPhone model is ALWAYS the highest seller, it is not even close when comparing to the Pro models. This is an enthusiast forum, most people here buy Pros. Norms buy the normal iPhone,
 
The fact iPhone 14 is losing this poll shows how little people pay attention to actual sales.

The normal iPhone model is ALWAYS the highest seller, it is not even close when comparing to the Pro models. This is an enthusiast forum, most people here buy Pros. Norms buy the normal iPhone,
I was thinking the iPhone 14 Plus and iPhone 14 would be competing for #1, but think the iPhone 14 Plus will win. I agree both Pros won't be in the running though.
 
My thoughts are the following, regarding why this is:
  • The 14 is very similar to the 13
  • 14 Plus is delayed versus the other models
  • Pro models always see higher early adopter demand
  • Higher prices internationally (along with the global cost of living crisis)
I'm sure Apple anticipated weaker demand for the 14 and 14 Plus due to their similarity to the 13, but it's a long-term strategy to keep the non-Pro models an SoC behind the Pro models going forward. The 'adjustment' generation was always going to take a hit because of this.

I still think they'll sell strongly over the next 12 months, much like the iPhone 13 did.
 
My thoughts are the following, regarding why this is:
  • The 14 is very similar to the 13
  • 14 Plus is delayed versus the other models
  • Pro models always see higher early adopter demand
  • Higher prices internationally (along with the global cost of living crisis)
I'm sure Apple anticipated weaker demand for the 14 and 14 Plus due to their similarity to the 13, but it's a long-term strategy to keep the non-Pro models an SoC behind the Pro models going forward. The 'adjustment' generation was always going to take a hit because of this.

I still think they'll sell strongly over the next 12 months, much like the iPhone 13 did.
Good summary and I agree with everything you said.
 
In terms of sales most likely 14 -> 14 PM -> 14 Pro -> SE -> 14 Plus for reasons which I’ve mentioned in the “no love for 14 plus” thread
 
After 108 votes:

37.0% iPhone 14 Pro Max
30.6% iPhone 14 Pro
25.0% iPhone 14 Plus
7.4% iPhone 14

I don't agree with that at all. I still think the iPhone 14 Plus and iPhone 14 will sell the most, the early adopter enthusiast launch period notwithstanding.
 
Best selling model would be either 14 pro max/14 plus
But worst selling model will definitely be regular 14
 
14 plus doesn’t have FCC approval, hence the delayed release.

It's a chicken and egg situation. The Plus had lower priority during development, hence later FCC approval. In general, the Pro models are time sensitive and are snapped up by early adopters. The Plus is a mainstream model that appeals to everyone. It'll sell no matter what.

Keep in mind Pro models die after the first year. It's very important to launch those first. The non-Pro models live on for at least 3 more years.
 
The best selling will always be the base model because it appeals to the most people. Remember that the people here are biased because most of this site's user base are apple fanboys, and the rest are almost entirely power users.
 
Interesting looking at the poll currently where people here think a £1200+ phone is going to outsell 3 models that are considerably cheaper. I know very few people in my life that pay over a grand for a phone let alone the wider demographics where historically the XR’s and the 12’s have been the most popular in the past.
 
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Looks like the 14 plus is the red headed stepchild this year. Absolutely no delay yet. Launch phones still available. Meanwhile the pro and pro max are significantly back ordered. You’d think that Apple would know by now that early adopters all want the top phones at launch and they would skew the launch stack better by making much more pro phones at launch than the regular models.
 
There are strong arguments why 14 plus will be the best selling, yet after considering the European price increases, very minor differences of non pro 14 to older models, and generally bad economic situation, I think there will be 'all or nothing' buying situation: people who decide to buy any iphone would go for the 14 pro/pro max because its the one offering something new. Others (price sensitive/ not overly concerned with features), who would've bought regular 14 will skip updating or settle for 13 cause it is so similar. So judging from past data 14 pro max would sell the best, maybe 14 plus will be close second, but I just don't see its value proposition given the circumstances.
 
There are strong arguments why 14 plus will be the best selling, yet after considering the European price increases, very minor differences of non pro 14 to older models, and generally bad economic situation, I think there will be 'all or nothing' buying situation: people who decide to buy any iphone would go for the 14 pro/pro max because its the one offering something new. Others (price sensitive/ not overly concerned with features), who would've bought regular 14 will skip updating or settle for 13 cause it is so similar. So judging from past data 14 pro max would sell the best, maybe 14 plus will be close second, but I just don't see its value proposition given the circumstances.
I'm not sure of the market in Europe, but in North America (including Canada where pricing has not changed), a lot of the units are sold through the carriers. There is HUGE difference in up front cost in these payment plans when buying a Pro Max vs the Plus.

For example, in Canada the base model Pro Max is CA$1549 and the base model Plus is CA$1249, a difference of CA$300 (or US$227). In that context, the increase in cost doesn't seem too bad, being a difference of 24%.

However, for a payment plan with an up front downpayment, the difference is huge. For the Pro Max, the downpayment may be $800, whereas the downpayment for the Plus may be $500. That's still a $300 difference, but in this context the increase in up front cost to go with the Pro Max is a whopping 60%. These are real numbers BTW, as I just checked some of the carriers' plans yesterday.
 
My guess is that iPhone 14 will be the best seller still-- but that a chunk that would normally buy that will opt for the Plus. Based purely on anecdotal evidence / observations in my own family, so I could easily be way off. In the iPhone 6/7 years I'd say the ratio of iPhone to iPhone Plus in my own family was 2:1 at least.
 
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