Don't worry, they reassured us in the latest keynote that they still love the Mac!
They just don't know how to make them any more...
They just don't know how to make them any more...
when I made an investment supposed to last 5 years, yes Last year refresh its too old for me and most people investing hard earned money.so last years refresh is already too old for you?
Your solution is for Apple to sell the old technology for the same price as when it was first introduced?
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Why wait? Couldn't they at least update the platform with current technology while they're working towards that goal?
At this point I think many would settle for bleeding edge - 3 generations. The problem isn't that Apple isn't bleeding edge. The problem is that Apple is many generations behind on some of their products. For the Mini and, especially, the Mac Pro to be so far behind the current technology demonstrates Apple's utter lack of commitment to the Mac platform. Anyone relying on a Mac for their livelihood needs to have their head examined.I didn't say I agreed with the approach, nor did I ever say it was any "solution", I only stated that is the likely reason why they don't traditionally lower prices on models over time as margins improve and new chipsets arrive. Apple almost never runs true hardware "sales" of any kind.
The reducing price over time would be moot if they just kept the things better updated. No reason why Apple couldn't position the Mac to launch with every new chipset or technology, short of a lack of focus and care for the platform.
Why are HP, Dell, Lenovo, etc the companies that are showing off new hardware, and not Apple? We used to see updates twice a year, now we're looking at once every 18-24 months. Apple could be that bleeding edge player, but the lack of focus is telling that they just don't care.
Don’t forget windows 10 comes with a full bash terminal which canonical built with Microsoft with that an virtual box what else do you needYeah. And MagSafe. And don’t get me started on the missing escape key. TB3 is ok and all, but not worth the trade offs that were made with the current gen MacBook Pro.
As much as I loathed myself for doing it, I recently bought a maxed out MacBook Pro sans touch bar. My alternative was a Lenovo T560, which actually looks really nice spec-wise. I just wasn’t ready to commit to a Linux disto for my main box when I work from home and need to webex, g2m, outlook, etc for much of my interactions. (I actually don’t mind Windows 10 as a consumer os, but I’d have a hard time doing my job with it)
what mac product line are you talking about?when I made an investment supposed to last 5 years, yes Last year refresh its too old for me and most people investing hard earned money.
Add this, no 32GB Ram Option, no discrete ssd (main factors against system longetivity)... NO I Dont Want Last Year Refresh, I'm not Idiot.
This was Steve Jobs’s decision and how he chose to turn around the dying Mac business. They did offer consumer desktops back in the ‘90s but stopped when he came back. At one point the G5 was an incredible value but unfortunately PowerPC was no longer viable.
It’s also the success of the iMac that is responsible. Consumers loved that they could just have a good looking monitor instead of a separate tower as well.
Except the 25W version of the 8th gen chips is not available. There is no way Apple would sell a 13” nTB with quad-core when it can’t sell the TB version with the same.You can't blame Intel for Macs not having 8th generation Core chips which PCs have had for a long time, allowing smaller form factors than the 13" MBP to have 4-core processing power.
Apple used to get first dibs on Intel's new chips.
It seems that institutionally Apple can only do so many things at once, and as it has grown in size by market valuation and sales, it has not grown operationally (although it still must be logistically difficult to design, manufacture and sell some of the world's biggest selling consumer electronics).
I remember back to the launch of the iPhone. The iPhone wasn't delayed. Mac OS X Leopard 10.5 was delayed *because* of the iPhone. They took their engineers off OS X to finish work on iOS. It's been that way for a long time at Apple. They'll introduce something, but they don't iterate on it like they used to. It's almost like they're a school of fish who all have to move in one direction at the same time.
Also, consider that they have about 130,000 full-time employees. That's a lot. But it's actually very few compared to companies like IBM and General Electric that make a lot less money than Apple does.
Although, honestly how many employees would it take to put a new chip in an old chassis?
Refreshing yes but keeping last year’s model around would be business malpractice! It would cannibalize sales of the newest model. I am sure that the MacBook Air results in lost sales of the 12” and base 13” MBP already. Some customers may not realize that the extra $300 offers much more value and longevity. They just see a MacBook for $999 that has a lit up logo. The only way this could maybe work is if they modified the design or offered a particular color only on the latest version.
It would also destroy Mac resale value and lower refurbished prices further. Be careful what you wish for.
Phones are a little bit different since people tend to get a new one every 2 years or so as there is usually a feature that is reserved only for the latest i.e. 3G, video recording, Retina display & FaceTime, 4” display, Siri, touchID, screen size & 4K video, 3D Touch, Portrait mode, FaceID, Animoji, etc.
The difference between a generation of Intel is not a big deal most of the time. Especially not for computer illiterate customers. Coffee Lake may as well be a real lake somewhere.
If at all possible move to a platform where the manufacturer is interested in moving it forward. Apple is not that company.I spent so many years waiting for "PowerBook G5's released next Tuesday!" to happen that I don't know what to think anymore. Somebody tell me what to think?
I am platform agnostic. I use Windows, Linux, Solaris, and Mac OS. I even bought a 6,1 Mac Pro because I thought it was a nice form factor. I am under no disillusion Apple has given up on the Mac platform despite their begging end users to "just wait".800 replies in 24 hours; with most agreeing in some way or another the premise of the article. Seems kind of low to me, so I wonder; has everybody who cares already switched?
Trends are flat going back 2 years, so maybe they gave up more than 2 years ago...which would have been during the cusp of the transition from Windows 8 to Windows 10.
Given Apple's financial status the amount of money to update the Macintosh line would be nothing more than a rounding error. Wall Street wouldn't even notice.None of that canibalization happens with the iPhone, why should it happen with MacBooks? They are doing something similar right now without the refresh. One can still buy the 2015/2016 model, which I did and I know that some developers actually returned to that model due to several reasons.
Apple its just being lazy. With so many billions in the bank they see that it’s better investement buying their own stock than actually pushing forward their product line across the board to the point of hurting one of the lines. A short term business vision. It’s impressive, they have authentic technical relics in their active product portfolio at the moment while pushin watch bands as the latest and the greatest piece of tech.
I wonder what Steve Jobs would have to say about this and all the stock operations in place at the moment. He was a guy known not to play for the stock exchange.
Perhaps I'm mistaken but isn't that what we heard from the Mac advocates with the release of the first Mac Pro?Except the 25W version of the 8th gen chips is not available. There is no way Apple would sell a 13” nTB with quad-core when it can’t sell the TB version with the same.
Apple never “got first dibs” on Intel chips. For the original Air Apple commissioned a special version of the existing chip. That chip overheated and frequently shut down cores. Apple never repeated that mistake.
Are you effing serious? As CEO that is EXACTLY what his job entails. He is the CEO. He is the captain of the ship. He is the one who plots the course of the company.Because it’s not his job to chart Apple’s future product roadmap
"Add some positivity", are you kidding? There's nothing positive about the state of Mac hardware, so lay off the reporter for reporting truth.So much negativity, with no proposed solution. Surefire way to know it's Juli: negativity, random rival comps, Nintendo fangirlism, gaming, cute animoji/emoji chatter, iPhone cases. Please add some positivity or pro usage advice; the world doesn't need another mainstream media keynote report, but some actual insight into the development process.
Part of the issue is the state of the industry. People aren’t buying home computers at the rate they previously did. It’s now possible to live entirely with your mobile devices. In some ways the Mac (and PC) are relics in the consumer world. The situation will look more dire in 10 years. Only dinosaurs like me will probably be buying another Mac.
So much negativity, with no proposed solution. Surefire way to know it's Juli: negativity, random rival comps, Nintendo fangirlism, gaming, cute animoji/emoji chatter, iPhone cases. Please add some positivity or pro usage advice; the world doesn't need another mainstream media keynote report, but some actual insight into the development process.
Apple should just start licensing/selling Mac OS on standard PC hardware and stop fooling themselves and everyone else with hardware. No reasonable person would buy a brand new Mac mini today and think to themselves that they made a smart purchase.