I have a friend that works for Apple. There is an internal online Apple Store. I've seen it. It's a more of a facsimilie of the regular customer online store. It's watered down. IIRC, it seems to have less configuration and more "as is" offers on current products. It's less tidy from a web design stand point too. Regardless, when last I checked, the prices on all models seemed to be roughly 25% less than regular prices. That was about six months ago though. They hadn't yet offered the 17-inch for sale yet because it hadn't shipped to regular customers.