Problem with installing Bootcamp 3.0 drivers on Windows 7

I've tried three times to install Bootcamp drivers on my Windows 7 partition and all times have failed with a mini BSOD that says "A problem has been detected and windows has been shut down to prevent damage to your computer" a couple seconds after it's done installing the ATI drivers and it's just a green bar with no text above it. I couldn't read the rest of the BSOD because it goes away in 2 seconds. Any help/fix for this would be appreciated. I'm thinking of just reinstalling the 2.0 drivers but I really want access to my Mac side while in Windows.

 

Thanks, it works now.