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In looking at videos, the new color looks a lot like the Citrus Solo loop, which I like. However, if I was buying a product red phone, I would expect to see the deep red color.
 
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Exactly why I went with the 12 Blue, gonna miss my product red 11 though, happy to have had a real red one for a bit...sad the cause will probably lose money though 🙁
 
I was looking at my fiancé's Product Red iPhone 8 and that deep red is gorgeous.

I've an iPhone 12 Producr Red which I'm returning, I got the Pro from a friend because I can't stand the red they've used this year.
 
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