Recently my wife decided that corporate America was no longer where she wanted to be, and that after 23 years in various positions she felt she'd rather pursue an avenue that involved doing something she loved vs. doing something just for the paycheck. I'm completely supportive of this, and have encouraged her to pursue this goal, and as such she's quit and is going back to school and has all the paperwork completed for setting up her new company. Right now it's a small thing - it's not an LLC or other corporation, just a DBA, but it's a start. As she's getting into it (her business is focused on a couple of things - some she can do now, some she needs the training for), she's getting a little frustrated on how difficult it is to get responses and get started up with her activities. So I'm curious if any of you have started your own business and what some of the challenges you faced were, as well as how long it takes to really become established with clients, etc. Her focus is personal wellness - fitness, nutrition, skin care, etc. She's very good at it, and I don't want her to get too discouraged too soon. My thought was that for at least the first six months we would expect only (potentially significant) negative income from the business since she'd have startup costs, training costs, etc., and there would be a lot of learning and business development going on. And that it could be at least a year before things start to hit a stride. Maybe it will be better than that, but we're not selling white iPhone cases, so I have limited expectations. Does anyone have words of wisdom - or condolences - to offer that I can pass on to help her see others' points of view who have done this sort of thing?