I don’t get it. He knew it was in the haystack. Why did he park so far away from it? Maybe to help make the commercial a bit longer?
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Rancher Uses Apple Watch to Find iPhone 12 in a Haystack in Apple's Latest Ad
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... no. I come from ranchers. You know those huge military spec cases you see in the occasional ad that are comically large, and camo? That's what every single person I know that ranches in any way shape or form has their phone wrapped up in. The only time that case comes off is the rare instance when it's removed for a scrubbing. Something you will never see anywhere near that life is an unprotected phone, because they'd last a couple hours at most on the average day.
Also: who finds their phone on the first try? I love that feature, it's saved me many a time, but the echo effect means I have to hit it 4-5 five times on average before I locate my buried phone. This dude magically finds it on his first try without even actually looking?
The whole "needle in a haystack" riff is cute and all, but this is a miss.
Also: who finds their phone on the first try? I love that feature, it's saved me many a time, but the echo effect means I have to hit it 4-5 five times on average before I locate my buried phone. This dude magically finds it on his first try without even actually looking?
The whole "needle in a haystack" riff is cute and all, but this is a miss.
It’s a fun commercial but not accurate. I can’t even reach into the folds of my couch and find my phone right away like that. And as others have noted, the sound is a horrible choice for something that needs to be directional. It has the same effect as a cricket where it sounds like it is coming from everywhere at times. The last thing you want in a directional tone. I wish it could be changed. And wish it would play until you find the object, not just once.
Good thing he didn’t loose his Apple TV remote in one of those or else he would be outta luck.
FYI on this: I haven’t tried it yet, but know that in iOS 15 there is some kind of AirPods firmware update that will allow them to finally beep in the case, and allow them to be tracked using the find my network. I feel like I heard it’s possible for devs to install the firmware for it today, but I’m not super into beta AirPods firmware testing. Stoked about it for the fall though.Lost my AirPods 2 case with buds inside, tried to locate it using findmy but no luck. Only shows last location.
Playing sound doesn’t work unless it’s connected but won’t connect while case is closed.
Found it manually by searching.
I also have a label on it with my phone number just in case some person finds them.
Update: Kind of lame but I guess it’s only on The Pro and Max Airpods. Still a great enhancement though: https://www.cnet.com/tech/mobile/he...s-15-comes-with-a-new-way-to-track-them-down/
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So he drove to the exact haystack in that massive field ... OK ...
Lame ad and a bit of a stretch for that one.
Lame ad and a bit of a stretch for that one.
It is a fun ad, I use the ping feature a lot, even though I have a small house. There are so many really terrible and annoying ads on tv, if I saw that emu I would strangle it, but I just switch to the cable guide so I don't have to watch. Same with the Progressive ads. Subaru ads with the dogs are the best.
A great relief to the many iPhone owners who regularly lose their phone in a haystack.
Apple today shared a new ad called "Haystack" in which a rancher uses his Apple Watch to find his iPhone 12 in a haystack. The ad plays on the "needle in a haystack" idiom and is set to the song "Searching (For Someone Like You)" by country singer Kitty Wells.
In the one-minute ad, a rancher drives down a rural street surrounded by bales of hay. He then backs up his truck off the street, walks with his dog to a large haystack, and taps on a button in the Apple Watch's Control Center to ping his iPhone, which results in the iPhone playing a sound to help pinpoint its location if misplaced nearby.
"An iPhone that's lost is easily found," says Apple. "Relax, it's iPhone + Apple Watch."
To use this feature on the Apple Watch, swipe up to open Control Center and tap the Ping iPhone button, which will make the device chime. You can also touch and hold the Ping iPhone button to make the iPhone flash as well.
Of course, if your iPhone isn't in range of your Apple Watch, you can track its location using the Find My app on another Apple device or iCloud.com.
Article Link: Rancher Uses Apple Watch to Find iPhone 12 in a Haystack in Apple's Latest Ad
Sort of did this once. Found my bosses iphone 10 in a hayfield with find my iphone.got within 25 yards in my jeep and walked toward the sound while my office mate pinged it from the imac. Took about 5 minutes out of the vehicle. Sound was easy to locate, reach in a wind row of hay and .....well....you know!
The colors were great. My favorites were the way the dog blended into field, and the contrast of the cows at the end. Also enjoyed the music.
I dropped my phone a few summers ago off of a roller coaster at Cedar Point in Ohio. Over 400 foot drop into the woods. Felt like throwing up. I strapped my Apple Watch onto a park employee and they started pinging it. Took under 5 minutes to find it. Amazing. Plus, the phone was perfectly fine. Now, that’s a drop test. I’d like to see a commercial like that.
I have to say I never used this at home but I was in a national park when my bag with my iPhone in it was stolen. I used find my on my iPad which only told me it was with it 100m. So i knew it was still near by, so I then walked around the near by bush land with my watch till the green phone icon appeared on my Apple Watch. I couldn’t hear the ping sound as it was in my bag but we did work out the 50m perimeter and found my bag dumped under a tree with all my camera gear and phone still in it!!!
if I wasn’t already all in on apple stuff that would have sold me.
if I wasn’t already all in on apple stuff that would have sold me.
This is a really good idea. I leave my iPhone at home whenever I go do something so that I always know where it isor, you can just leave you phone in the car when you are going to do all these haystacks
I too found this television commercial implausible - my immersion was completely broken by the distance of the truck from the haystack. Is there anyone that we can direct our criticism to? Somebody needs to do something about this.
I concur. In addition, I would have liked to hear his thoughts and inner monologue as he realized he didn't have his phone. At minimum, this commercial should have been 8-10 minutes long to fully flush out the story to my satisfaction. The story and experience of the dog is another glaring omission.