Despite Apple's sanctimonious efforts to reduce usage, such as Focus, the company wants you to be tethered to their phone 24/7. For example, it is now ridiculously hard to delete an app. Dear Apple, wouldn't deleting some addictive apps reduce usage?! Well, that would be an anathema. Go ahead try to find the things you have to toggle on or off to delete apps. It's Tim cute way of playing hide and seek and us for fools.