It seems like a good idea, but like others have said I'm afraid it would turn into a frenzy when people started wanting other colors for other diseases.
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Red Apple iPod?
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Would I buy one if the money went to a good cause? sure. I do happen to like red and the mock-up looks pretty decent.
if true. a good idea. for the cause. and in Apple marketing perspective.
give me back firewire syncing and that red iPod. i will buy a new iPod.
give me back firewire syncing and that red iPod. i will buy a new iPod.
Um, he has and he does. But he also wants to raise awareness so other people can help. Seriously, when did trying to do good turn into a bad thing? It's not like he's just trying to advertise a new album, and at least he isn't just sitting around spending all his money on himself.barneygumble said:
If I was rich and famous, I'd do the same.
I don't AIDS charities are going to help overcome AIDS.
I think the goverment created aids in a lab.
To control population, amongst other reasons such as encouraging people not to sleep around and/or use protection.
I read in a reputable UK newspaper that a scientist who was working very well on a cure for AIDS, died under suspicious circumstances.
Just like that Dr. David Kelly "Committed suicide out of shame" Whatever, this guy was given the suicide pill.
I think the goverment created aids in a lab.
To control population, amongst other reasons such as encouraging people not to sleep around and/or use protection.
I read in a reputable UK newspaper that a scientist who was working very well on a cure for AIDS, died under suspicious circumstances.
Just like that Dr. David Kelly "Committed suicide out of shame" Whatever, this guy was given the suicide pill.
d.f said:
Raising awareness? Who in the world doesn't know about AIDS? I do agree that it's a PR move -- that's basically all it is.
If anything, Apple should take off a certain percentage of all iPod sales to go to AIDS research, or should just donate the money straight out. That would be a much better help than creating a special iPod that benefits AIDS research, but mostly benefits Apple.
I love Apple just as much as the next guy, but I am tired of seeing businesses use disease to better their name or sell more products. I am just tired of Bono all together.
Fishes,
narco.
Oblivious said:I'm not really a big fan of the looks of the new Red iPod, but I'd buy one just to support the fight against AIDS.
This is nutty. If you're not a fan give 60% of the money you would have spent on an iPod to a recognised HIV/AIDS charity now. Support the fight. What do you need another iPod for, especially one that you don't even like? Jeez.
Same goes for the person who said they buy one "in a heartbeat" - write a cheque and post it tonight. I'm guessing you already have a perfectly good iPod - you don't need another - do your bit for the environment as well.
Mitch1984 said:
Um...hello? David Kelly committed suicide after being exposed in the papers as having his work turned into the report the UK Government used to justify the war in Iraq. He was a weapons inspector, not an AIDS researcher. And he 'committed suicide' because he had spoken out against the report and publically declared that the Government's spin doctors had 'sexed it up' to make the 45 minute readiness issue one substansive enough to justify the invasion.
There are people who claim the suicide was staged and that he was, in fact assassinated for disowning the document after it had been amended. I guess we'll never know. But one thing's for sure - he didn't commit suicide because of anything related to HIV.
It seems that nobody gets this Red branding thing at all, I wonder how well it will do if it that so broadly misunderstood.
It would be silly to run out and buy one of the Red-branded products only because a small portion of the profits are earmarked for charity. It might make sense if you were going to buy the product anyway, but that's where it ends. It just a licensed designer brand like any other, the only difference is that the licensing fees are distributed slightly unconventionally. The whole idea is to hitch on the coattails of capitalism and do a little bit of good with it. If you're looking for altruism, you're in the wrong place; Bono has made if very clear that Red is supposed to be profitable for the participating companies.
THE GLOBAL FUND DOES NOT DO RESEARCH. All it does is redistribute money. And really, most of that money goes to education/prevention and treatment, not research.
It would be silly to run out and buy one of the Red-branded products only because a small portion of the profits are earmarked for charity. It might make sense if you were going to buy the product anyway, but that's where it ends. It just a licensed designer brand like any other, the only difference is that the licensing fees are distributed slightly unconventionally. The whole idea is to hitch on the coattails of capitalism and do a little bit of good with it. If you're looking for altruism, you're in the wrong place; Bono has made if very clear that Red is supposed to be profitable for the participating companies.
THE GLOBAL FUND DOES NOT DO RESEARCH. All it does is redistribute money. And really, most of that money goes to education/prevention and treatment, not research.
Marky_Mark said:
This is nutty. If you're not a fan give 60% of the money you would have spent on an iPod to a recognised HIV/AIDS charity now. Support the fight. What do you need another iPod for, especially one that you don't even like? Jeez.
Same goes for the person who said they buy one "in a heartbeat" - write a cheque and post it tonight. I'm guessing you already have a perfectly good iPod - you don't need another - do your bit for the environment as well.
Yeah, I guess you can just donate x amount of $$$ and buy a black/white iPod instead. It would be more logical. But it wouldn't feel as special. (Hey, let's face it, the "Red" campaign is as much marketing as fighting a plague.)
narco said:
Not enough.
When I was in college a few years back, all the student advocacy people concentrated on the evils of the World Bank and the WTO, but none of them gave a rat's ass about AIDS. It was ridiculous.
Remember that one of Africa's most prominent leaders, Sotuh Africa's Thabo Mbeki, was an HIV denier for years (and might still be; haven't kept up lately, sorry).
Even here in the States, people tend it forget about it because it's become more of a managed condition instead of a death sentence; without the dread, the impetus to use common-sense prevention techniques diminishes. Some areas have seen spikes of AIDS cases amongst certain parts of the population.
Mitch1984 said:
Well, I'm relieved that America, contrary to popular opinion, has no monopoly on scary demented people.
I have to say that it sounds good to begin with, but I don't the iPod should become a wristband, so I'm going with the idea that people should buy a normal iPod and send a cheque to an AIDS charity. Hell, buy a 4 Gig Nano and donate the difference.
bluebomberman said:
Heh! In the absence of any location details, I'd still say the guy's a septic!
barneygumble said:
Without Bono, this vitally important issue (not only AIDS, but his various other African initiatives as well) would not have the exposure that it currently has, and it is doubtful that the amount of money already generated would have been in the first place without his efforts.
barneygumble said:
Actually, he does every day. All procedes from the song "One" including the royalties that acrue every time it's played on the radio or downloaded from iTunes are donated to AIDS research, and they have been since 91.
Little things like that, actually going to Africa to feed and work with the poor a month, and everything else he does as a humanitarion work for me.
But if you prefer to sit around with you mullet and listen to Ratt and Motley Crue sing "girls,girls, girls" and act like 12 years olds, while complaining about someone that actually does something positive,that's your business.