Reminder: Apple to Announce Q1 2020 Earnings on January 28

MacRumors

macrumors bot
Original poster
Apr 12, 2001
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As a reminder for anyone who may have missed the announcement during the holidays, Apple revealed that it will share its earnings results for the first quarter of its 2020 fiscal year on Tuesday, January 28.

The financial report should be released at 1:30 p.m. Pacific Time on that day as usual, followed by a conference call with Apple CEO Tim Cook and Apple CFO Luca Maestri at 2:00 p.m. Pacific Time that will be streamed live on Apple's website. Cook and Maestri will discuss the results and field questions from analysts.


Apple's guidance for the quarter, which ran September 29 through December 28 of 2019:
  • revenue between $85.5 billion and $89.5 billion
  • gross margin between 37.5 percent and 38.5 percent
  • operating expenses between $9.6 billion and $9.8 billion
  • other income/(expense) of $200 million
  • tax rate of approximately 16.5 percent
By comparison, Apple brought in revenue of $84.3 billion in Q1 2019, despite issuing a rare earnings warning due to declining iPhone sales at the time. The company's all-time quarterly revenue record is $88 billion in Q1 2018.

Apple's earnings results will provide some insight into how well the latest iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max models sold during the holiday shopping season. The devices became available to purchase in stores on September 20 in many countries, nine days before the quarter began.

Apple's services and wearables categories have also been growing for several quarters, so investors will look to see if that trend continues.

(Thanks, Leonard!)

Article Link: Reminder: Apple to Announce Q1 2020 Earnings on January 28
 
Last edited:

DocMultimedia

macrumors 6502a
Sep 8, 2012
638
1,462
Charlottesville, VA
As always, I'll be listening since the vast majority of my holdings are AAPL. I wish they would announce their yearly dividend increase on this earnings call, but that isn't announced until their board meeting. Or bored meeting. One of those two things.

Go $AAPL, show me the money!
 

Baymowe335

macrumors 603
Oct 6, 2017
5,676
10,088
We've had a huge run up before earnings. We need a stellar report to hold on to these gains.

I'm expecting over $90B and record EPS of course.
 
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Reactions: DocMultimedia

Crzyrio

macrumors 65816
Jul 6, 2010
1,447
763
As always, I'll be listening since the vast majority of my holdings are AAPL. I wish they would announce their yearly dividend increase on this earnings call, but that isn't announced until their board meeting. Or bored meeting. One of those two things.

Go $AAPL, show me the money!
They usually announce that their First Quarter (Next one)
 

Cosmosent

macrumors 65816
Apr 20, 2016
1,002
1,092
La Jolla, CA
Where in its Earnings Releases, is Apple specifying "the Cost to the Company" of the Used, Traded-In iPhones & iPads ?

As a reminder, OR for those who are UN-aware, Apple records the List Price when they sell an iPhone OR iPad.

That's what they include in Reported iPhone AND iPad Revenue.

Tim Cook has publicly stated fairly-recently that one-third of ALL new iPhone sales included a Trade In.

Anybody know the Answer to the Question ?

My guess is that Apple includes it in SG&A, & that they are doing so to "hide" the cost.

The gist of this is that what Apple reports as "Reported iPhone Revenue" is the full list price, but for CY2019, one-third of the sales included a hidden cost to the company, that is very-likely intentionally buried in SG&A.

This strategy clearly has the affect of boosting the Reported iPhone Revenue, starting Jan 2019, when Apple boosted its Trade In Program.
 

Baymowe335

macrumors 603
Oct 6, 2017
5,676
10,088
As always, I'll be listening since the vast majority of my holdings are AAPL. I wish they would announce their yearly dividend increase on this earnings call, but that isn't announced until their board meeting. Or bored meeting. One of those two things.

Go $AAPL, show me the money!
Buybacks > Dividends.
 

realtuner

macrumors 68000
Mar 8, 2019
1,631
4,683
Canada
Where in its Earnings Releases, is Apple specifying "the Cost to the Company" of the Used, Traded-In iPhones & iPads ?

As a reminder, OR for those who are UN-aware, Apple records the List Price when they sell an iPhone OR iPad.

That's what they include in Reported iPhone AND iPad Revenue.

Tim Cook has publicly stated fairly-recently that one-third of ALL new iPhone sales included a Trade In.

Anybody know the Answer to the Question ?

My guess is that Apple includes it in SG&A, & that they are doing so to "hide" the cost.

The gist of this is that what Apple reports as "Reported iPhone Revenue" is the full list price, but for CY2019, one-third of the sales included a hidden cost to the company, that is very-likely intentionally buried in SG&A.

This strategy clearly has the affect of boosting the Reported iPhone Revenue, starting Jan 2019, when Apple boosted its Trade In Program.
What are you mumbling about?
 

Relentless Power

macrumors Nehalem
Jul 12, 2016
31,365
31,724
Expecting a healthy report from Apple. (As usual.)

[Oh, thanks for the awesome new ‘Apple’ avatar Macrumors. 😁]