I've done this several times before:
When in Snow Leopard, use WinClone to copy the Windows 7 partition to your desktop as an image file. Use Boot Camp Assistant to remove the Windows 7 partition (after WinClone is finished) and then use BCA to create a new larger partition for Windows 7. And then use WinClone to restore that image back to the partition. Voila.
When in Snow Leopard, use WinClone to copy the Windows 7 partition to your desktop as an image file. Use Boot Camp Assistant to remove the Windows 7 partition (after WinClone is finished) and then use BCA to create a new larger partition for Windows 7. And then use WinClone to restore that image back to the partition. Voila.