Except that they don't. Especially if you're talking about a small footprint box or something modular. Development costs of that would be very high while updating the MP would be much cheaper.
Fewer models isn't always better, it only makes sense when a new model actually meets the needs of both markets it's trying to hit, and as pointed out before, when the benefits outweigh the costs.
We agree on the problem Apple faces: the market for a high end machine is relatively small.
My proposed solution is: update the MP to the latest components as simply and cheaply as they are able to do.
Your proposed solution is: design a whole new box ($$) that is closer in size to a mini ($$), and somehow meets the needs of high end users as well as lower end users. That takes much more resources and is much higher risk of ending up not making anyone happy.
Exactly. But making a good profit isn't just good sales, it's good sales relative to development costs, and your idea has much higher development costs.
And I don't agree that can be done. This is a situation where there are two different markets and it makes more sense to just design two different products.
I hear some of the things you are saying. But I am not really here to solve Apple's business on profit.
What I am addressing is a unit that is powerful enough for the pros that will be updated often enough to keep the pro market happy.
If this can also be benefited by more consumers, then Apple is on to something. Otherwise, say goodbye to the Mac Pro because Apple is not making enough on the small market compared to the mass consumers.
Now that Apple realizes this and they have penetrated the mass consumers, it makes even more Apple reluctant to focus on the Pro market. They have never made Apple profitable as today - just barely sustainable. I am sure Apple is enjoying it's success too much to focus on the pro market as time soon. Sorry but that is the reality. Apple exists as a business. Their specialty and target market is no longer pros. Hopefully, they will continue to consider creative industry as their included market.
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