Well I think it would be up to the Cathedral of they want ads?
I am sure Samsung paid a lot of money to have that billboard.
I think it is rather crass of the faith to get paid to let their Church be used in such a way. I am sure Samsung will not be the only sponsor.
I think it has more to do with the commercialization of religion than Samsung. It certainly is an eyesore. But I just don't see how you blame Samsung for this.
Also if you are a religious person isn't it good for the church to find ways to make money to support the maintenance and upkeep of such a beautiful place?
What you left off from the thread on reddit was this!
"I was in Barcelona a few months ago and asked the walking guide about this. He said that Samsung was financing the restorations and this was a condition of the funding."
Samsung also filmed the interior and exterior of the building in 8K using the S22 and then played on monitors around the Cathedral for visitors to view.
Quote;
"The company has installed 16 Neo QLED 8Ks and 2 digital signages to play the video so that more visitors can appreciate the ins and outs of the cathedral in 8K UHD starting this month."