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Samsung Introduces Siri Rival 'Bixby' Ahead of Galaxy S8

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Samsung today officially announced Bixby, a new intelligent interface for its devices, starting with the upcoming Galaxy S8.

Galaxy S8 renders leaked by Evan Blass

Samsung said Bixby will be "fundamentally different" than virtual assistants like Siri and Cortana in that it will be deeply integrated within apps. The interface will be able to support almost every task that an app is capable of performing using conventional touch commands, rather than just a few selected tasks.
When using a Bixby-enabled application, users will be able to call upon Bixby at any time and it will understand the current context and state of the application and will allow users to carry out the current work-in-progress continuously. Bixby will allow users to weave various modes of interactions including touch or voice at any context of the application.
Samsung added that Bixby will be intelligent enough to understand commands with incomplete information and execute the commanded task to the best of its knowledge, and the interface will then prompt users to provide more information and "take the execution of the task in piecemeal."

Samsung said Bixby, at its core, is about removing friction. The interface will have a dedicated button on the left side of the Galaxy S8, and its supposed completeness, contextual awareness, and cognitive tolerance is designed to make using the smartphone more seamless and intuitive.

Dr. Injong Rhee, Samsung's head of research and development for software and services, speaking with The Verge:
"A lot of other agents are focused on being knowledgeable, providing answers to fact-based questions, glorified extensions of search. Bixby is capable of developing a new interface to our devices, or devices that are going to host Bixby."
Bixby will initially be limited to ten preinstalled apps on the Galaxy S8. The intelligent interface will gradually expand to Samsung's other smartphones, and even its other products like TVs, wearables, and air conditioners, while Samsung plans to open up Bixby to third-party apps in the future.

Article Link: Samsung Introduces Siri Rival 'Bixby' Ahead of Galaxy S8
 

GeneralChang

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Dec 2, 2013
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I can't think of a single activation keyphrase involving that name that doesn't sound a little ridiculous. Maybe they were going for "stuffy butler" vibes with that name.
 
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Relentless Power

macrumors Nehalem
Jul 12, 2016
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All that I can think of is James Franco from The Interview talking about his dead dog Digby and the North Koreans being unamused.

I was thinking more Bill Bixby from the Hulk in the late 70's.

Anyways, I'm curious to see what Bixby has to offer and the differences over Siri. More so, what can developers do with Bixby, being it's Proprietary for Samsung and not Android as a whole unit.
 
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nburwell

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May 6, 2008
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Apple needs to move this direction with Siri... and quickly...

My thoughts exactly. It's really disappointing that Siri has been on iPhones since the 4s and it's still worse off than the other virtual assistants now out there.
 
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coolfactor

macrumors 601
Jul 29, 2002
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Apple needs to move this direction with Siri... and quickly...

What direction is that?
  • A dedicated button? (disagree)
  • Contextual-awareness within apps? (big time agree!)
[doublepost=1490024255][/doublepost]
My thoughts exactly. It's really disappointing that Siri has been on iPhones since the 4s and it's still worse off than the other virtual assistants now out there.

Give some example of how it's "worse" and then we can talk.
[doublepost=1490024341][/doublepost]
I can't think of a single activation keyphrase involving that name that doesn't sound a little ridiculous. Maybe they were going for "stuffy butler" vibes with that name.

You're not in the target demographic then? The name was chosen by vote. I agree, "adults" are going to sound silly saying that name in public. :p
 
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69Mustang

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Jan 7, 2014
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In between a rock and a hard place
I was thinking more Bill Bixby from the Hulk in the late 70's.

Anyways, I'm curious to see what Bixby has to offer and the differences over Siri. More so, what can developers do with Bixby, being it's Proprietary for Samsung and not Android as a whole unit.
That's what has my curiosity piqued. I want to see how much leeway Samsung gave the team from Viv. From Samsungs "marketing driven" description (grain of salt and all that) it sounds like the Viv team got to stretch their legs a bit.
 
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Jeremy1026

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Nov 3, 2007
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Not sure how many developers will actually invest time in a samsung-only solution... something like this needs to be on every android device to get widespread support.

Honestly, Samsung only solution is about as far reaching as an iOS only solution.

Edit: Its actually 2x as effective as an iOS solution, per market share estimates.
 
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jmh600cbr

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Feb 14, 2012
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Tim Cook should have bought this company the second they announced "SIRI 2.0" now apple is scrambling to catch up
 
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thekeyring

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Not a bad USP but I've got to wonder how many developers will use the API. It could change, but so far Samsung haven't managed to even fill their App Store with enough apps to feel confident about ditching Google Play.

Also, Bixby is a terrible name, but I suppose we'll get used to it.
[doublepost=1490034845][/doublepost]
Tim Cook should have bought this company the second they announced "SIRI 2.0" now apple is scrambling to catch up

No they're not. We have no idea what they are working on for Siri, and what they're going to announce at WWDC, or roll out over the next few years.
 
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jinnj

macrumors 6502
Dec 9, 2011
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Honestly, Samsung only solution is about as far reaching as an iOS only solution.

Edit: Its actually 2x as effective as an iOS solution, per market share estimates.

Know why that number is worthless? How many Samsung devices will get Bixby? Remember they make A LOT of ****** phones as well. Also how many carriers will allow the old phone to get the update.
 
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conceptvbs123

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Nov 20, 2015
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The big news isnt about it being on the phone.

The big new is its potential to be on all of Samsung's devices. Also, they are opening it up to third party developers.

The other big news about this is the Viv technology: the auto-programming AI that creates its own flowcharts and algorithms. You dont have to teach it all the commands or scenarios. It will figure out what you are trying to do before you realize it yourself. All of this technology applied to all of their products They will also roll this tech out into cars (Harmon/Kardon acquisition). I dont think Apple has anything to compete with them in terms of product diversity and scope. They need to start partnering up or they will be left behind.
 
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BvizioN

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Mar 16, 2012
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Give some example of how it's "worse" and then we can talk.

It is a McRumors members trend around here ti whine about everything. I have learned it to ignore it.
I have seen a lot of Siri versus Googles assistant, versus Cortana versus what not side by side comparison out there. The differences are really minimal. All of them do have their own pros and cons. I really can't tell one is better then the other. But hey, like I said it is a trend around here.
 
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