It seems like you missed my point. Let's see if I can clarify what I was getting at a bit.
To avoid bringing up religion (where the argument makes the most sense since it's supposedly an eternal sentence), I'll bring up a similar choice found in the ending to the game
Half Life instead. When you defeat the final boss in the game, you are presented with a "free choice" of either serving this "employer" the "G-Man" works for or you can choose to fight an impossible battle unarmed (you are thrown to the alien monsters to be torn apart). Yeah, that's some "free choice" there alright. Who the heck chooses death and/or torture over any other alternative? Who chooses to flip burgers over the NFL because of some freaking headphones? No one. That doesn't make it right to be put into that situation in the first place.
In other words, don't tell me they have "
free choice" when choice A & B are mutually exclusive. You OBEY or ELSE face a dire alternative. That is how communities/countries/leaders/bosses all take your freedom away (and I don't mean anarchy types of "true" free will but simply things that are no one else's business). If I work for Ford, should I be forced to buy a Ford car myself to drive to work? Should employers have that much control of one's life? It's a paycheck. NFL players play football. Headphones, Cheetos, Pepsi, etc. should have no bearing. The NFL can run all the Bose headphone ads it wants. Telling their players to wear them, however, is a load of crap. Any halfway informed person knows that any deal between the NFL and Bose is purely a profit/pay relationship anyway. It has nothing to do with whether Bose make a "better" headphone than someone else. If Bose is afraid the players might like another brand better, maybe they should improve their product instead of using their money to force a deceitful situation.
Anyone who thinks no one at Pepsi drinks Coke or no one at Coke drinks Pepsi is kidding themselves. Having a job and doing a good job has nothing to do with preference for that brand. It's a job. That's it. Sports teams trade players all the time. Should that person refuse to play for a team based on a name? No, it's all BS. They just want to compete at a professional level and/or make big money. SPORTS is their interest, not headphones. Yet the NFL wants us to "think" that EVERYONE in the NFL prefers BOSE headphones when they're required to wear them or nothing at all by contract? Right. That's the illusion they're pushing. The very idea of trying to artificially make me believe that is an insult to my intelligence.
Shouldn't everyone be outraged at that insult to their intelligence? No, it's perfectly fine, people say. It's a good deal. It's part of their contract. None of those things change the fact it's insulting to everyone's intelligence to try and pretend everyone in the NFL prefers Bose when that's ludicrous. Football players have nothing to do with Bose headphones. What if it wasn't just during games, but when out in public as well? Is there an official cereal of the NFL? Do all players have to eat that cereal as a part of their contract? What about soaps? Deodorants? Toothpaste? Where the hell does it stop? Where does society draw a line in the sand?
Does it even draw a line in the sand at all? Unions? Yeah, no one in a union ever abused their power either.

Oh, like being forced to join a union to get the job period? Ah yes, blackmail. That's MUCH better.
If the Tonight Show had made a deal with with Ford when Jay Leno was on the show (a known car fanatic that loves all kinds of vehicles), would Jay Leno have had to given up all his non-Ford cars or never mentioned them on the air? Possibly. If it was in his contract, after all that he has to only use approved products by approved advertisers, subject to change at any given moment. Put down that Coke, Mr. Leno! We just switched to Pepsi advertisements! What are you eating? For God's sake that is a sandwich from Wendy's! You are only allowed to eat sandwiches from McDonald's! I don't care if you hate them. The network signed an advertising deal with McDonald's and you are required to eat only their sandwiches or else lose your job!
Yeah, I know, big deal. Just do whatever you're told at all times. Get used to it. It's how the world works. That defense didn't work so well with Nazi death camp guards, though. "We were just following orders. We would have been shot if we disobeyed." Yeah, well now you're going to be
hanged instead because you
did obey. Hey, isn't
free choice just grand?