Saw One in the Wild at Coachella

[Bako-MacAddict]

Yup... all 32 hours of it hahah. We've got 3 drivers rotating around though so it shouldn't be too bad.

We've got a nice, big corner suite booked at the Cosmopolitan for a week though, so we'll have a few days on either side of the festival to recover from driving and prepare for the trip back!

Awesome ! I've stayed at that suite before ! It's beautiful. You guys are going to love it.This time around getting a normal suite at Encore mainly for the Dj's performing that weekend at encore beach club #

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Quicker to drive from Ohio than anywhere in California

Lol, yeah tell me about . I'm stuck in traffic as I type this in the 405 #

 

[technosix]

I love how celebrities get all this free swag when they are literally the last people in the world that need it.

Guess Apple needs to keep that marketing machine going.

Apple is in my opinion the absolute master of marketing, even though personally I believe their hype machine sets unrealistic customer expectations.

I love music festivals, and attend Coachella every year. Frankly I expected to see Apple Watches there and see them I did. At least a half dozen genuine Apple Watches.

A Golden opportunity for Apple to get them noticed by Music Industry Execs, Power Players, Stars, Celebrities and the like. An opportunity I knew Apple would not miss. They're a very sharp company led by a man who I believe is doing very well. In fact had I seen Tim Cook there, I wouldn't have been the least bit surprised.

 

[kovey]

No, guy I saw was a 50-60 year old white guy. Definitely not Drake.

I like how you still had to say "Definitely not Drake" after saying he was a 50-60 year old white guy.

 

[Mlrollin91]

It only costs Apple $2,000 at the very max.

I wouldn't be so sure about that. The weight of the Apple Watch Edition for a 42mm Gold is 69 grams without the weight of the gold on the band. Even if the weight of the gold was 50 grams, thats $1500 just in gold for the watch, again not including the band which could easily be another $500-800 in gold, plus labor, R&D and everything else involved with creating the product.

 

[MICHAELSD]

I wouldn't be so sure about that. The weight of the Apple Watch Edition for a 42mm Gold is 69 grams without the weight of the gold on the band. Even if the weight of the gold was 50 grams, thats $1500 just in gold for the watch, again not including the band which could easily be another $500-800 in gold, plus labor, R&D and everything else involved with creating the product.

I wasn't factoring in R&D but I'd be impressed if the total cost of the Edition is at least $3,000.

 

[ricktat]

Was waiting in line for merchandise Friday afternoon and an older guy behind me had a brand new watch right on his wrist. Was absolutely gorgeous in person (looked like the stainless steel model) and really caught my eye in a way I was not expecting.

The marketing photos do not do the watch justice. Went from having almost no interest in the thing to wanting one just by how clean it looked.

Dammit Apple

Could have been Rupert Jobs... Steve's younger brother... He is kinda like the Tommy Boy of the family.