That is the current policy ... I don't see any way to enforce it
Maybe they link to you if you use a card , but with cash I can buy as many I want as long as apple employees don't notice
Just go to different stores , have friends with you etc
I was told to leave curtly a few times by staff , and day hi to the the next day and buy more
Ostensibly 10 device limit per person lifetime but if it's not tied to you in some way , it's meaningless
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It is an electronic gadget , not a necessity . Now , say people attempt to profit from people in need , real needs , not manufactured needs , say basic staples like water , fuel , etc , that is abhorrent .