This is getting ridiculous, display technology should be at the top of the list for Apple, nowadays it makes up a big portion of what Apple's products are (and we haven't even gotten to the television unicorn yet). Apple has about $150B in the bank with seemingly nothing to spend it on, can they not begin manufacturing their own displays? They have done an amazing job designing chips from scratch, starting just a few years ago, why not start with displays? Yes, it would take years to hire the proper people, gain the expertise, and ramp up to production, but come on, why not start? They are constantly having issues with displays and they increasingly cannot count on the best and biggest display mfr. Samsung.
Apple always says they want to own key technologies, right? So why not displays? Why be at the mercy of these unreliable or even hostile display manufacturers when you can do it yourself and control the whole process and pricing? I don't see displays becoming an unimportant technology for Apple in the near future, if ever. If anything, they will become even more critical.