So if I don't want 3.0, I have to see that ad for it every time I plug in my iPod? The ONLY choices are "Pay $10" or "Remind me Later." I feel like I'm being roughed up by the mob. I just want to plug in my iPod and have it appear in iTunes without having to click past an ad. Apparently an ad-fred iPod experience costs $10 now. Anyone know of a way to kill that thing?