So what does it mean when Apple "launches" a new product?

Discussion in 'MacBook Pro' started by thcommj, Feb 18, 2011.

  1. thcommj macrumors newbie

    Joined:
    Dec 21, 2010
    #1
    Does it become available in store immediately?

    I'm waiting for the new MacBook Pro.
     
  2. Funkymonk macrumors 6502a

    Funkymonk

    Joined:
    Jan 7, 2011
    #2
    They launch it into the air and watch it fall and break.


    Yes it is available immediately....
     
  3. axu539 macrumors 6502a

    Joined:
    Dec 31, 2010
    #3
    Normally, if it's a first gen product (like the first iPhone or the first iPad), Apple might announce it months beforehand, with actual availability being later. If the "launch" is an update to an existing product line (like the imminent MacBook Pro refresh), either the product just shows up in the store, or Apple has an event, then during the event the presenter says "available now." Apple can't afford to release the news too early, or sales of the current model will halt.

    So to answer your question, when the MacBook Pro gets updated, you should be able to order it the moment you hear the news.
     
  4. Fubar1977 macrumors 6502a

    Fubar1977

    Joined:
    Jul 30, 2010
    Location:
    North Yorkshire, UK
    #4
    I think, this time, they will be available immediately.
     
  5. thcommj thread starter macrumors newbie

    Joined:
    Dec 21, 2010
    #5
    That's very helpful, thank you. But I assume they won't be available at MacMall.com for a cheaper price until later?
     

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