Wait how is this a big deal ? You are in fact using the app, so they in fact know everything your doing. Remember only the app you are using can grab your screen, what’s the issue ? The developer built the app, knows what it looks like, knows what your pressing.. why is this news ? Is the information being transferred outside of the app developers control ? If so then I see it as a concern. This is no different than google analytics. It only captures that’s specific app. And this SDK is not specific to iPhone, it’s available for various platforms, including android. The good think about apples store is they can actually detect and remove all apps who are using this if they wanted too. Especially if this is not disclosed to a user