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Do the math :)

Spend 6$ or so on a BigMac meal and get a song from Sony, or spend 6$ on iTunes and get 6 songs?

This will peak Sony's site for a month, maybe surpassing iTunes for that month, then Sony and the PC world will harp on it for the next 11 months...

*shrug*

I never even knew Sony had a song buying site up?

I anit worried ;p
 
And...

daRAT said:
Spend 6$ or so on a BigMac meal and get a song from Sony, or spend 6$ on iTunes and get 6 songs?

This will peak Sony's site for a month, maybe surpassing iTunes for that month, then Sony and the PC world will harp on it for the next 11 months...

*shrug*

I never even knew Sony had a song buying site up?

I anit worried ;p

You'll live longer! I don't think Sony's site will surpass iTMS for the simple reaason most companies do these loss leader promotions... people simply don't collect their winnings. If Pepsi truly gave out 100 Million winning caps and only 30 Million were collected, odds are most songs WON'T be collected. Besides I don't think I could stomach 6 Big Mac meals.

Peace
 
elo said:
First, don't kid yourselves, people--McDonalds is *exactly* the sort of company Apple should be parterning with, because they own the segment. We may never know what went wrong here, but this was a big loss for Apple. Maybe the biggest in Apple's history.

Second, this is different from the Pepsi promotion. The paper peel-offs stand out and people remember to peel them off. Sony's reputation precedes them as well. Many people saw the Apple reference on the Pepsi bottles and immediately thought of the Mac. Many people threw their winning caps away just because they thought it was a Mac thing.

Third, ATRAC is actually quite good. The rest of Sony is falling completely apart, but it will take people a few years to realize it.

Apple needs to try another large scale promotion and it ought to be Burger King. BK is still #2, but they are gaining market share where McDonalds is losing. At the very least, they are the best of what's left.

Sony's offering is less than stellar (and like all recent Sony products, probably won't last more than a year). But after this, people will know about it.

elo


Elo don't take this personal but this post is total junk. Losing Mickey D's is no sweat off of Apples points for clear reasons.

1. Cost- 20oz Pepsi product = $.99 Big Mac $1.50 is most markets.

2. Redemption- if only %5 of pepsi drinkers redeemed what make you assume simply having a sticker will make increase sony's redemption rate? You're reaching

3. Support- Great I have songs that I can listen to on the computer or burn a CD but but it's in ATRAC so I can't use the most popular players.

4. Song quality. ATRAC may be good to "your" ears but 28 people here may disagree. Atrac comes in dead last .

Apple already give us free songs and we don't have to ingest big macs or imbibe pepsi products. Apple has teamed up with China's top PC company as well as HP. I don't think people are going to quake at the "huffin and puffin'" of Sony connect.

Apple just needs to hit Canada and Europe strong and keep making deals to extend iTunes and the iPod.
 
JGowan said:
What (or who) the hell is "Tim Hortons"? Seriously. It's amazing that a company could be NUMBER ONE in the country just above mine and I've never heard of it.

And I don't think I'm alone.

Horton was a pro hockey player in the 60s and 70s (Leafs, Sabres, etc.) and he died crashing his sports car while loaded. I'm familiar with them because they are all over the 401 between Windsor and Buffalo. They are also located in Detroit (where I grew up) but I can't speak for the rest of the country.
 
Could it be that McDonalds wanted artists faces for this promotion? Since it's Sony's music service i'm assuming they have the authority to assign a specific artist to a McDonalds commercial. They also had someone perform (i forget who) at the press conference about this.

Or perhaps Sony has control of the artists that did the Coca-Cola commercials and since McDonalds uses Coca-Cola they thought it would be in their best interest to use Sony? I have not looked into this though...
 
Not a big deal for me - I hate McDonald's anyway, along with any other company that sells garbage for your body. If it would have worked out, fine, but since it didn't, no big deal. iTMS had the Pepsi promotion anyway which was good - but then again, Pepsi is crap for your body as well, so they're no better than McDonald's...

Of course, this has nothing to do with the business perpsective of things. But still part of me is glad to see Apple not teaming up too much with these types of companies - after all, if Apple really pursued this, what would be next, Apple teaming up with cigarette companies? ;) :cool:
 
blah

How about some serious apple computer rumors again? Not even a month to go to wwdc and no serious hardware rumors?
What about new displays with a small frame so one could use 2 displays nicely,
g5 powerbooks are out for lunch i guess.... but maybe some new g4's that are almost as good?
imacs that go g5 should be on soon - completely new design there - where are the previews?
 
nifty said:
Oh yeah, that documentary where the Morgan Spurlock deliberty overate using McDonalds food, and then blamed McDonalds for his (unsurprising) dramatic weight gain.

Maria Bartiromo interviewed that hack and informed him that there were no combinations of McDonald's food available on their menu that would result in the 5000+ calories that he was injesting each day, and that he must have been seriously padding his diet with amounts of food that no human would eat normally.

Some "documentary."

I think I'll wait for Soso Wiley's documentary to come out. She went on a McDonalds-only diet (with normal, 3-meals-a-day caloric intake) and *lost* 10 pounts.

Eat sensibly and exercise, and you can even lose weight as a die-hard McDonnalds fan.

McDonalds McDonalds McDonalds


Hey Nifty McTroll,

I enjoy my occasional McDonalds meal too but you seem to need to knock the documentary based on a corporate air head and your penchant for snorting big macs like it was air. It is very easy to have a 5000+ calorie day at McDonalds. Check out:
http://www.calorie-counters.net/mcdonalds.html


Big Mac + Large Fries + Small Shake = 1560 calories.

If you had a McFlurry instead you can tack on 200 calories to that number.

And that is just one meal.

Take a look at the link and you can see there is plenty "way" to more than exceed 5000 calories eating McDonalds food. Put down the McDs Big Mac crack pipe.
 
Maxx Power said:
You get what you paid for. Back in the day people thought it was a big bargain to pay 100 dollars to go to an Elton John concert for serious entertainment. Today, at little or no cost, good artists have no where to survive, we're never gonna find the next Bob Dylan or Mozart. At these cheap cheap prices, the only artists are going to be the popular music artists who thrive off the corporate marketing funds and produce crap. Cheaper music literally means cheaper music. After all, we can download them for free from a dozen avaliable services provided you have internet, who needs to pay 18.98 for an album featuring some guy put together some rhythms on a computer and adding a few non-sensical or rebellious in a conformist kind of way lyrics when you can do this yourself on GarageBand or Cakewalk with a midi controller or any music production software and recording device ?

Records by the likes of Miles Davis, Elton John, Glenn Gould, and compositions by classical legends produced by well known pianists or orchestras like Chopin, Liszt, Mozart, Beethoven, Haydn, Brahms, etc have high retail prices, infact they do not ever come down in price because record companies know that people will pay good money for something insatiable. But on the other hand, for money incentive driven music, musicians don't care about improving the music, but rather focuses on how to market themselves or present themselves to sell more of the same thing.
Please! Give me a break, music cheapened? Artist have been making bucks for decades. Elton John once was "pop" in the sense he was a popular artist. As for Mozart, his likes are the "true" artists by your logic. They did it for next to now pay, it was seen as intelectual. Those days are gone. All musicians may start off "doing it for the music' but they do need to eat and live when not performing - and hopefully produce even better music.

Today's artist's and labels + managers are greedy (I would say, or like to believe this is more the label and managers). That is what the whole fight with online downloads is about. Why did I pay $10-$15 for 8 tracks, then $10-$20 for casette tapes? Oh, they cost a lot to make, that magnetic tape isn't cheap you know! Along comes CD's initially priced, you guessed it $15-$25. Now, they are down in the $10-$20 range. The difference is the public knows CD's only cost pennies to make. You can prove this for yourself, just search online and see what it would cost you to duplicate millions of cd's. Your cost per cd is pennies, litterally, and this includes artwork printed on the CD and case. The album artwork is cheap when produced in quanties. Not only have these costs gone down, distribution costs have dropped because CD's are smaller and lighter than cassette tape - not to mention being able to master digitally, send the file to the replicator digitally, etc.

Then you talk about concert prices! Sorry, many artists just do not know how to put on a good show. I am not talking about some great light show, fire, special effects - I mean a good concert, good songs, enthusiastic performers and just doing more than singing (like engaging the audience). Too many performers go for the big lights and whiz bang effects because they think it makes for a "great" show. These guys need to get back to the real concert roots where touring was a MAJOR way to get your music out and help sell albums. Today, tours are not needed to sell albums (at least no where near the way they were 20 years ago). Tours are money makers - BIG money makers.

So, to bring this back on topic - just because Apple would have gone with McD would not cheapen the music or make it any less "pure". The pure music long left us - I mean has there really been the kind of good music since 1990? It has been few and far between. Apple with the purchase by song or album made online downloads available for the masses - not a bad thing. I think music can make people smarter and happier. Artists need to make money but would they rather limit who hears their music? In my opinion, if they are a true artist they would prefer to have more, than fewer people hearing their music. If that can be done by cheap, legal downloads partnered through Apple and McD's - great. But that isn't the case, instead it is Sony and McD's. Good for music lover, potentially bad for Apple fan.
 
jwhitnah said:
I think Sony is on the wrong end of the mp3 'wave.' Their music store layout is not well done, and they are very late to market with a quality mp3 device. People who have already bought players won't be able to use their store. They do have access to some music. They are doomed and should just give it up now.

lol, I love Sony just for sticking with failing products. ATRAC, Mini-Disks, Betamax... It's great!

dermeister said:
Freg3000 sum it up well: you may be happy, but letting this go was a horibble BUSINESS DECISION by Apple. With market dominance in a future multi-billion dollar industry, Apple shouldn't play picky. Oh well, maybe the Sony promo won't do well... But thats more optimistic than it is safe.

I believe Apple wanted to pair with McDonald's, but McDonald's changed their mind.
 
realityisterror said:
i don't go to mcdonalds anyway! (blows raspberry) so there!!!

now if apple would team up with burger king... i could get some free songs! :p

reality

Ewww... Gross! Burger King?!?! My local one served me a Whopper with rotting lettuce on it.... oh and mozzerlla sticks with cheese that was awful. Needless to say, I don't eat there anymore. Maybe Apple should team up with Subway or some place of the like. :p
 
Tim Hortons is a coffee/doughnut chain here in Canada, with some stores now in the US. It has expanded to offer light lunches, etc, along with doughnuts.

It is something of a part of our national identity here in Canada. I work in an office, and I wouldn't be exaggerating to say at least 50% of my coworkers show up for work each morning with a Hortons (they dropped the apostrophe a while ago) coffee, myself included. The stores are everywhere. There are literally 3 on one block in my city.


http://www.timhortons.com/
 
synergy said:
Hey Nifty McTroll,

Take a look at the link and you can see there is plenty "way" to more than exceed 5000 calories eating McDonalds food. Put down the McDs Big Mac crack pipe.

Problem is, you can easily get 5000 calories + at any diner, burger joint or similar establishment, should you want to. Should McDonalds be wiped from the face of the earth tomorrow, it would be replaced by other food outlets virtually in an instant - selling fast food is not a difficult niche to get established in.

The reason they get targetted are their high profile (naturally), and the fact that McDonalds is considered somewhat declassé among the upper-middle class audience mockumentaries such as "Super-Size Me" targets.

Nonetheless, eating a reasonably healthy meal at McD is most certainly possible without excessive effort.

The real problem lies deeper - harder to mock, yet much harder to solve.

1.) We don't move around much nowadays. Big, big problem.

and

2.) We are genetically primed to like fat, sugar and fast carbs. Just tastes better than salad.

In short, this is a struggle which we will be fighting until:

a) Science solves it for us. (Most likely scenario.)

b) We get some seriously draconic food legislation. (No fun - most people can handle food after all... ;) )

We will continue to grow as long as these factors are not taken care of somehow.

Regards, GulGnu

-Stabil som fan!
 
tychay said:
OT
I haven't seen SuperSize Me, but it is reasonable to expect that someone eating three square + supersizing whenever offered is going to gain weight and become unhealthy. According to McDonald's own website, the value meal needed to get a free song from Sony would run about 1150 calories (assuming coke), have 50g of fat. I can't get the numbers for supersize but I expect it to be much worse, add in a Double Quarter Pounder sometimes or their Egg McMuffins (basically your daily intake of fat right there) and there is simply no way you can lose weight. So please, do a little research before you take the contrary position.
When I eat less than about 4000 Calories a day I lose weight very fast. My typical diet is about 4000-5000 Calories a day. And here's what I look like (I'm the guy). A nice lean 6'2", 190 LBs. It can be done, I eat junk food all the time (but I also have practice for both swimming and water polo ... ah the joys of collegiate sports). Nutrition is not inherently positive or negative, it's just one side of the balance that also includes excercise. Sure, some say that eating 1000 Calories a day will help you lose weight, but if you're only doing 500 Calories of work .... or worse some will do 3000 Calories or work, and go anorexic fast. If you like the amount you're eating just fine, adjust the excercise side of the balance. If you can't possibly see yourself changing the excercise level, then change the nutritional level.
 
aethier said:
I am 16 and work at mcdonalds. as employes we have already been told about the promotion which starts on june the 8th. what surprises me, is that i am in canada, and sony isn't just doing it in the US, which is nice, because pepsi/itunes was US only. anyways, i can also tell that the songs are only with BigMacs, it comes on the box (we were advised not to steal bigmac boxes as they cost 1 dollar now, instead of 10 cents.) i believe it ends middle of august. I'm think i will use it though, it is availuble in canada, so thats good enough for me (and as an employe we alwasy get new products for free).. anyways there ends my insider info

aethier

And Steve-o knows this, too, which lends further support to the rumor that iTunes will go worldwide -- including Canada -- either this Tuesday or next.
 
0 and A ai said:
I work at a magazine where mcdonalds advertises already seen the print ads for the promo two weeks ago

Wow. Thanks for the insight. I guess we'll just find out what's in the ads when we buy the magazine. Wait, you didn't tell us which magazine.
 
Doctor Q said:
iTunes promotions don't have to come with burgers. They could come from Starbucks or Krispy Kreme. Gas stations or grocery stores could give 'em away. You could get tunes in a magazine at the newsstand (instead of the CD-ROM they often package in). You could get free tunes when you open a bank account or buy something from a web site. You could get a tune for every x-many dollars spent at a video rental store or at amazon.com.

Apple, you did soft drinks. Sony is doing burgers. Don't follow with more of the same. Think different and expand to other areas.

Starbucks would make a great market fit. In fact, I'd like to see Starbucks turn over this "CD barista" deal they're working on over to Apple.

http://www.fool.com/specials/2004/0...lnk303100&logvisit=y&npu=y&bounce=y&bounce2=y

HP, which already has a relationship with Apple, is handling the technology for the Starbucks deal.
 
7on said:
lol, I love Sony just for sticking with failing products. ATRAC, Mini-Disks, Betamax... It's great!

Actually mini-disks aren't a failure. They are very popular in Japan.
 
CodyB's comments

My first post was not properly done in format, so here is what i can remember that i said from the first try

1) Why would an "artist" care about how much money he or she is making.

A real artist would not. Notice i never used the word artist to describe these mass-production "musicians". There are a few types of musicians, those who are artists do it for the cause of great art, and another type who thinks it is a good way to make money, and yet one more dominant type who started with group A then jumped ships to group B. Instead of focusing their time and energy on how to improve art, group B focuses on maximizing profit. Like i mentioned, today what we have is money-incentive driven music, where if you produced music that isn't targeting issues or audiences who are among the norm of the society thinking guidelines, you won't sell music, and consequently, you are out. True artists can not find a holding ground in the music industry. Previously in history, great artists who produced paintings or music or whatever didn't paint what everyone expects, they produced some of the most controversial and enjoyable pieces. Liszt was condemned for producing music that is considered "Evil" or "Devlish" at his time, Beethoven broke all the previous conceptions held about how music should be molded and started a whole new era in classical music. Today however, you are muted as soon as you start to speak differently, and many musicians can't sustain a living in a society where he doesn't earn money doing what he loves.

2) You say it's great for someone to spend $100 on a ticket, but there is something wrong with downloading a song? Why do great artists "have" to be paid large sums of money?

You mis-interpreted my idea. I never mentioned there is something wrong with downloading songs. The problem isn't in downloading and free access of music. It's the situation that you have two choices, either pay for music at about 20 dollars an album with tax, or pay nothing per album. How many times have you been faced with the situation where you can either pay for a car, or get one for free and practically legal. This situation only arises because the value of the albums isn't worth 20 dollars by general public consideration. I don't think most music for sale today is worth anything close to that. Like i said, most of today's musicians belong to group A, and in group A, you don't focus on improving art for artisticality or dig deeper into music theory, you focus on how to sell your brand, or image of yourself. For music that really isn't meant to be enjoyed actively (meaning you listen to music and do nothing else) but rather passively (like drive while you listen, work while you listen, or whatever) people won't pay for it. And also did you know that CD's literally costs pennies to produce ? as well that the musicians who sign up with big record companies also only get paid pennies per record they sell ? Which goes back to my point originally, for great, serious entertainment, people will pay good money for it.


3) A True Artist, produces music or whatever there art may be, because they simply have to. It's something deep down and they have to get it out.

This is what i said, yes.

4) You say "Miles Davis, Elton John, Glenn Gould", great musicians indeed, but with them come an incredible slew of bands from that time period that are not remembered, groups that were pop sensations but died over time, much like what we have today.

What i said about pop sensations of today, applies as well to the past few decades. This is by definition popular music, is that it only appeals to one or at most two generations because the way we think and are conditioned. Today we concern about body image, perfectionism, and normalism (this one has been for a while), etc. You are not surprised to find the pop sensations today with great clear faces, fit-alike-looking bodies, and that they resemble your typical calvin clone Ads. This is one reason why previous pop sensations fade away, things that people care about in each generation simply change. So the only people who transcends through time as generations pass by are the great legends who didn't care about what was the popular thing to do at the time and played music to their hearts desire, it may not be profitable. Miles Davis brough us Jazz music which is nolonger popular today, but still enjoys good record sales such that you will find his records in almost any CD store. Glenn Gould, a superb pianist and classical music interpreter is exactly the same, with records contantly being sold on Amazon or eBay or your local HMV.

4) Why do you complain about main-stream music, when there is so much more to choose from.

In actuality, there are about as many types of music you can choose from as there are choices of president for the Americans (there are two). There is really only one type of music you'll see in the stores in North America, and that is corporately-approved types. You won't find anything that goes against capitalism, you won't find any songs on records dedicated to the death and suffering in Iraq, you won't find any records devoted to the sweat-shop workers in China or Indonesia who work themselves to death so a few shareholders here in North America can own a BMW at the same time donating 1/100000th of the profit to charities for public reputation. When you find information completely uncensored, you will have true selections of art.

5) The Music Cycle has stayed pretty much the same, the only difference is more people have access to much more music for much less. Sounds like an improvement to me, and if anything will produce a more competitive market place, where great artists will emerge.

If you think that just because that music today is cheaper and there is more to choose from and hence it is better, then you are the type who screams "yes" whenever a local politican says tax cuts if elected. You neglect the unseen side of things. Taxes are collected non-linearly in the sense that the richer you are, the more taxes you pay. Cutting the tax means the richer gets the breaks. The taxes are then put forth toward a slew of community programs such as health care. Think about where your health care went next time when you make a judgement when most of the world's first world nations/countries has it and are ranked consistently above the US. In the same way, quantity of music have increased, but the quality have tumbled down the hill like a fat man fed on McDonald's diet.
There is no such thing as a music cycle, it is another myth. There is simply no cycle in the sense that there is no predictable period (of the cycle) when music will be good, and when it will be bad. But what has changed is the way that a typical teenager now grows up to CD-buying age exposed to ten times more advertising and indoctornation about what is great music. What little chance the younger ones had before to think freely is further muted by a society that manufactures consent. And remember, competitive market place is just a fable, it doesn't exist by definition. Afterall, competitive market is what kept Microshaft in the loop.


6) Names of Great Bands/Musicians in the Modern Music World:
The White Stripes, The Strokes, Weezer, Radiohead, Pixies, Outkast, Aesop Rock, The Avalanches, Björk, Cake, The Moops,

I have no comment on your personal choice of music.
 
Ah yes, the good old debate of downloading music (legally/illegally), artists getting paid, what is right, what is wrong - it seems to creep its way into any topic on these forums dealing with iTMS! ;) Not that it's a bad thing of course, open discussion on these topics is always good.

As for myself, I watch these shows on TV about the "Fabulous Life of..." and see how some of these musicians are spending hundreds of thousands of dollars on parties that last one night, staying in exclusive villas around the world for $3500/night, buying $200,000 sports cars, dining out at exclusive restaurants in private eating areas with private menus and anything cooked up to their whim, living in multi-million dollar mansions, buying thousands of dollars of clothing and accessories - and I could go on and on. My point is, after seeing how much money some (and I stress some) of these musicians are making, and how foolishly they're spending it in excessive and opulent ways, I have no problems whatsoever in downloading their music for free, because guess what - they don't need the money. :cool:
 
Maxx Power said:
...you won't find any records devoted to the sweat-shop workers in China or Indonesia who work themselves to death so a few shareholders here in North America can own a BMW at the same time donating 1/100000th of the profit to charities for public reputation.

...primarily they do it because it beats sustainance farming - industrialization tends to attract people for that very reason. If US corporations decided to move their trinket n' gadget production back to the US from China tomorrow, the US would lose out somewhat - the Chinese economy on the other hand, would be plain devastated.
 
Maxx Power said:
And remember, competitive market place is just a fable, it doesn't exist by definition. Afterall, competitive market is what kept Microshaft in the loop.

It is correct that the perfectly competitive marketplace does not exist (after all, it's a theoretical abstraction of an absolute state of affairs.)

Still, Microsoft is an extreme example, due to the nature of the operating systems market. (Huge network effects drive standardization which in turn tends to drive market concentration.)

You need only to move to the duopolistic microprocessor market to find fierce competition even with a small number of market actors. (I.e, Intel and AMD, and to some extent IBM and Sun.)

Regards, GulGnu

-Stabil som fan!
 
Maxx Power said:
If you think that just because that music today is cheaper and there is more to choose from and hence it is better

Well, choice has its ups and downs. Finding stuff can be harder, for one. Still, it also means a wide variety of tastes can be catered to, unlike say, 60 years ago.

Depending on to what degree you desire social conformism, this might be a good or a bad thing as well.

Furthermore, determining "musical quality" isn't very straightforward at all. Music fills a complex social function - and so, "quality" needs to be defined in order to have a meaningful discussion.
 
To GulGnu

You said

"Well, choice has its ups and downs. Finding stuff can be harder, for one. Still, it also means a wide variety of tastes can be catered to, unlike say, 60 years ago.

Depending on to what degree you desire social conformism, this might be a good or a bad thing as well.

1) Furthermore, determining "musical quality" isn't very straightforward at all. Music fills a complex social function - and so, "quality" needs to be defined in order to have a meaningful discussion."

This is the only paragraph i need to address. I agree with you that quality needs to be defined. How about the understanding of music theory one reveals by composing music ? How about the meaningfulness and not just abstractness of lyrics ? How about the professionalism in playing the various instruments ? I have never yet heard anyone who can play the guitar as well as Glenn Gould, Idil Biret, Claudio Arrau, etc can play the piano. Modern music is very guitar driven for a reason, is that structure and technique wise, the guitar is a comparatively simple instrument. It only has one line in sheet music, either upper octaves or lower, not both like the piano, or the harpsichord. Listen to the notes being played on any typical rock song, you'll find that they are mostly just three or four repetitive chords over and over. String instruments have seen much better days with the likes of Paganini. That's one thing to think about when judging music quality. Of course there are other things to consider as well, but enjoyment of an object tells nothing of the quality of the subject whatsoever, enjoyment is a factor of personal taste (which will not be discussed here). So subjectively speaking if one uses the norm I have sat up earlier to judge the quality of music, what i was mentioning in the other post remains valid.
Secondly, while it is true that music fills a complex social function, the converse is also true, that music is a product of a complex social structure. It highly reflects the general public audiences it targets and originates from. People who had little or no music training (though means of high-order music education which was necessary back in the day as a premise of a musician) produce music that targets those who know little or nothing of music, namely the younger population. Once again, the converse is also true. Those who receives education in music prefer music produced by those who had a concrete background in music.

At this point, i doubt there are many people who still reads this particular thread....
 
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