Sony Looking to Sell PC Unit after $1.1B Loss

Discussion in 'Apple, Inc and Tech Industry' started by mrongey, Feb 6, 2014.

  1. mrongey macrumors member

    Joined:
    Aug 9, 2011
    #1
  2. roadbloc macrumors G3

    roadbloc

    Joined:
    Aug 24, 2009
    Location:
    UK
    #2
    Too bad Sony. I gotta say, I haven't bought a Sony PC in ages. Which is a shame, their Vaio range is pretty nice.
     
  3. decafjava macrumors 68000

    decafjava

    Joined:
    Feb 7, 2011
    Location:
    Geneva
    #3
    Really sad, the Vaio line are possibly the best laptops out there and certainly the best windows laptop.
     
  4. TSE macrumors 68030

    Joined:
    Jun 25, 2007
    Location:
    St. Paul, Minnesota
    #4
    High-end Sony VAIOs were among some of the best designed, most functional, innovative electronics out there.

    It's a shame. Unfortunately once a market gets price driven such has the PC, people tend to not want to buy the flashier, more innovative, yet much more expensive items such as the VAIO lineup.

    Unfortunately that leaves Apple as sole premium PC brand, I believe.
     
  5. APlotdevice macrumors 68040

    APlotdevice

    Joined:
    Sep 3, 2011
    #5
    So they dropped out of the ebook market... at least in North America... and now they're looking to get out of the PC market?

    It's kinda sad to see the former king of consumer electronics in decline.
     
  6. Curun macrumors 6502

    Curun

    Joined:
    Sep 10, 2013
    #6
    Apple doesn't need the 'brand' to improve their image, and doesn't need the technical skill set. Unlikely. It was marketing speak to drum up their brand image in hopes for a buyer.
     
  7. benzslrpee macrumors 6502

    benzslrpee

    Joined:
    Jan 1, 2007
    #7
    makes sense... too many consumers only want to pay low prices, and Sony really is not built or structured to compete with the likes of Acer / Asus / MSI / Samsung etc.
     
  8. deluxeshredder macrumors 6502a

    Joined:
    Nov 30, 2013
    #8
    No big loss for Mr. General Public.

    The VAIO range did have some unique and innovative stuff back in the day, but now, Apple's laptop and all-in-one offerings are just better and cheaper.
     

Share This Page