(Note: I did do a search, didn't see an existing thread, lemme know if I missed one.) This is a very serious recall. Official page by the U.S. Consumer Product Safety Commission. Apparently this is quite a hot item for kids and a lot of children really wanted/ want this toy. Please please please make sure that those you know w/ kids are aware of this recall. It seems these were first recalled in Australia under the name, "Bindeez" or somesuch and have just within the last day or so been recalled here in the States. Amazon has pulled these toys off their site and Toys 'R Us has taken them off shelves.