Mine is in perfect shape after wearing it 17 or 18 hours a day since July, 2015 (knock on wood). I wear it while bicycling (on and off road), to work, at home, etc. I also have active kids who are 3 and 5 and they like to climb all over me. I take it off for stuff like yard work that will require moving a lot of dirt, but that's about it. I don't baby it and on multiple occasions I have knocked the watch into a wall, desk or table. For the last 3 or 4 months I guess I have had a shirt sleeve providing some degree of protection, but that's it.
Sean