There seems to be two camps in the discussion:
- Ones who want Apple to succeed; either they hold AAPL or think that good business leads to good products
- Ones entitled to dictate how Apple prices their products
Apple should be fine without trying to gouge other businesses for dubious fees.
They need to get back to making great products rather than churning out the same iPhone for years on end and trotting out junk like the vision pro.
The problem is the leadership of course.
Tim Cook is not a product person. Hence the focus on maximum extraction from the user and developer base. He knew the iPhone sales were flattening out and promised wall street it was fine because Apple is a services company now.
The problem Apple's services aren't very good, Apple Music, Apple TV, Apple News, Apple Fitness, Apple Arcade barely make any profit between them so Apple have focussed on rent extraction from other peoples services.