SSD pricing

Discussion in 'MacBook Air' started by tecknik1, Aug 20, 2012.

  1. tecknik1 macrumors member

    Joined:
    Feb 5, 2011
    Location:
    HCM Vietnam
    #1
    I just wanted to vent a little with the SSD pricing from OWC, the 2011 MacAir SSD are still more expensive then the just released 2012 MacAir,s and the 2012 MacPro Retina! How can that be:mad:
     
  2. simsaladimbamba

    Joined:
    Nov 28, 2010
    Location:
    located
    #2
    Because when you buy a 256 GB MBA or rMBP and then buy a 480 GB SSD from OWC, you get to keep the 256 GB SSD from the MBA or rMBP and use it via an external enclosure.
    If you buy the 512 GB SSD from Apple, you don't get to keep the 256 GB SSD.
     
  3. tecknik1 thread starter macrumors member

    Joined:
    Feb 5, 2011
    Location:
    HCM Vietnam
    #3
    That makes no sense, look at the prices posted on the OWC website! the 2011 SSD are still more expensive then the entire range of 2012 offerings.
     
  4. simsaladimbamba

    Joined:
    Nov 28, 2010
    Location:
    located
    #4
    Ah, now I understand. Sorry, today is my off-day.

    There can be many factors for those prices, maybe OWC refined their manufacturing with 2012 SSDs, which can be produced for less. Or the demand for 2012 SSDs is much higher than for 2011 SSDs. Maybe OWC is kind enough to answer you that question when you ask them.
     
  5. kodeman53 macrumors 65816

    Joined:
    May 4, 2012
    #5
    I am sure OWC will gladly explain their pricing strategy to a stranger. :)

    OP: Maybe the components/chips cost more, maybe they don't sell as many and don't get as big a discount from their suppier, etc. Even if they would explain it to you, it won't change the price.
     
  6. RightMACatU macrumors 65816

    RightMACatU

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    Jul 12, 2012
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    #6
    It's perhaps a currency exchange thing. The USD has been on an up slope since spring 2011 or so.
     
  7. Weaselboy Moderator

    Weaselboy

    Staff Member

    Joined:
    Jan 23, 2005
    Location:
    California
    #7
    OWC has the only product like this for now and they know it, so they choose to charge a premium price for it since they can get away with it. OWC is not particularly known for being competitive on price just in general.
     
  8. asting macrumors 6502

    Joined:
    Jun 10, 2012
    #8
    Don't the 2011s come with external enclosures for the old ones while the 2012s don't?
     

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